Neil Patel

APRIL 19, 2021

Like most social media platforms, Twitter is one of the best places to find and engage your target audience. It’s a fast-paced platform you can use to achieve many business goals such as lead generation, brand awareness, and even driving sales, among others. Why Should You Create a Twitter Advertising Campaign?

Advertising 128

Advertising Scale Payment Solutions Social Media 128

Neil Patel

MARCH 25, 2021

TikTok is a video sharing platform that allows users to create and share dynamic short-form (maximum of 60 seconds) videos. Plus, integrations with Shopify and other strong eCommerce platforms have made it easy for brands to sell products directly on TikTok. How to Set up an Account in TikTok That Will Drive Sales.

Payment Methods 141

Payment Methods Merchant Services Payments Social Media 141

FastSpring

JUNE 19, 2019

So it’s time for us all to put our ears to the ground and hear what the Mary Meeker report has to say about key trends that are currently shaping the digital world. A lot of the findings are expected (there are more internet users than ever, and we’re becoming more obsessed with social media and ecommerce). The main offenders?

Payment Methods 69

Payment Methods Trends Payments Payment Services 69

FastSpring

JUNE 11, 2019

Ways to improve ecommerce conversion rates. Podcast: Ecommerce Conversations by Practical Ecommerce. You may already be familiar with Practical Ecommerce, one of the leading sites for ecommerce tips and news. But are you aware of their podcast Ecommerce Conversations ?

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Payment Methods Scale Payments Payment Services 66

Intercom, Inc.

DECEMBER 31, 2019

Here, we trace some of the biggest trends and stories in technology over the past decade, and try to find a narrative to make sense of it all. The ultimate failure of Siri to dominate the AI personal assistant game might come to be seen as its biggest miss of the decade. Big tech takes over.

Payment Solutions 259

Payment Solutions Payment Methods Software SaaS Payments 259

Neil Patel

NOVEMBER 9, 2020

From Facebook to Microsoft, there is a massive trend to seek out tiny teams of five or less, buy them, and use the technology and talent to gain a competitive edge. Micro startup acquisitions are a move away from buying businesses with established products or even proven revenue streams. Micro Startup Acquisition Trends.

Technical Review 144

Technical Review Payment Methods Acquisition Development Team Review 144

Neil Patel

MAY 10, 2021

The boom of Bitcoin has made blockchain technology a trending topic. More people see the value of investing in Bitcoin, and companies are warming up to the idea of using its technology in business. It has the potential to impact how we work, even if you’re not planning to accept cryptocurrency as a payment method.

Blockchain 122

Blockchain Payment Methods Data Marketing 122

Neil Patel

APRIL 14, 2021

This trend shows no signs of stopping. Historically, freelancers have had a number of platforms to connect with potential employers, including Upwork and Fiverr. As the demand for freelance work increases, it stands to reason that the number of platforms mirrors this growth. Optimize Your Website.

Marketplace as a Service 144

Marketplace as a Service Payment Methods Payments Social Media 144

User Pilot

OCTOBER 15, 2023

TL;DR A SaaS conversion rate refers to the percentage of visitors who take a desired action on the website or in-app. They are website visitors to a free trial, a free trial to product-qualified lead (PQL), PQL to paying users, and growth metrics conversion. Personalize the first-time user experience to reduce the time to value.

SaaS Payments 99

SaaS Payments Payment Methods Payment Solutions Payments 99

Neil Patel

SEPTEMBER 14, 2020

Retailers and advertisers have a unique opportunity to get incredible exposure for their products. This means even small businesses can put themselves in front of millions of new potential customers with just a few clicks. Today, this program allows retailers to upload products that appear in organic search across Google platforms.

Merchant Services 145

Merchant Services Payment Methods Payment Services Payments 145

ProfitWell

JULY 22, 2020

In recent years, primarily due to the internet, there has been a significant shift in how businesses reach customers. However, today they can market their products online and set up distribution channels to deliver products directly to consumers. However, e-commerce revenues are projected to rise to $6.54

Payment Methods 93

Payment Methods Outsourcing Services Branding Payment Features 93

Neil Patel

MARCH 5, 2021

This small glimmer of hope shows us that we, too, can have success on the platform with the right steps. YTMP provides a clear list of all the approved partners that YouTube recommends we use in conjunction with the video platform. Tools use different methods to store, gather, and interpret data. Unfortunately, you can’t.

Payment Methods 122

Payment Methods Payment Services Payments Advertising 122

Neil Patel

APRIL 12, 2021

Recurring Business Revenue. Plus, since your customers pay the same price each month, a subscription box offers some degree of stability in your revenue stream, which helps you predict your finances more accurately. Next, determine your target consumer, meaning the person who needs that problem solved. Business Model.

Outsourcing Services 123

Outsourcing Services Payment Methods Subscription Payment Features 123

ProfitWell

JUNE 15, 2020

How is DTC growth trending over time? ??7 Up and to the right —that's how overall DTC growth continues to trend. How are churn and new revenue trending over time? MRR gain is new revenue from either acquired customers or upgrades in a given month. MRR loss is churn, or lost revenue from cancellations or downgrades.

Payment Methods 76

Payment Methods Merchant Services Payments Customer Lifetime Value 76

Neil Patel

FEBRUARY 2, 2021

Like any sales platform , Etsy works best when you research the competition, understand your buyers, and focus on a niche. For instance, the page might display sustainable and educational items marketed toward children, seasonal clothes or accessories, and personalized and bespoke jewelry. How to Prepare for Selling on Etsy.

Payment Methods 128

Payment Methods Payment Services Payments Advertising 128

ProfitWell

JULY 27, 2020

How is DTC growth trending over time? ??7 MRR gain , representing upgrades and new revenue, is lookin’ extra fresh today—growth going up 2.05% in 24 hours. MRR gain is new revenue from either acquired customers or upgrades in a given month. MRR loss is churn, or lost revenue from cancellations or downgrades.

Payment Methods 59

Payment Methods Merchant Services Payment Features Payment Services 59

Baremetrics

OCTOBER 19, 2021

The profit and loss statement details the revenue, expenses, and any profit or loss (hence the name) during a specified period of time, usually monthly, quarterly, or annually. There are many ways to draft the profit and loss statement depending on the detail desired and the complexity of the business. Cost of goods sold (COGS) 3.

Payments 98

Payments Payment Methods Payment Services Payment Solutions 98

FastSpring

APRIL 4, 2024

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I Set up a demo or try it out for yourself. Jump to video.

Scale 123

Scale Sales Payment Methods Merchant Services 123

Tom Tunguz

OCTOBER 31, 2013

Quietly mentioned in yesterday’s press conference about Google’s Android update is a new feature that will change the way people use their mobile phones, search deep-linking. Or a recipe search will bring you to the result directly inside of the AllRecipes app — rather than the mediocre mobile website.

Payment Methods 100

Payment Methods Payment Solutions Payments Application Development 100

Backlinkfy

JANUARY 17, 2020

Organic content found through search engines is more likely to be accepted by the audience and trusted, more effective for local searches, and can increase your online presence for a longer time. On the other hand, PPC - or Pay-Per-Click - requires you to spend advertising money so that the content is presented to the audience.

Payment Methods 64

Payment Methods Payment Services Payments Advertising 64

ProfitWell

DECEMBER 5, 2019

Recurring revenue is the lifeblood of subscription companies, and for good reason. Finally, recurring revenue gives the company a sense of predictable revenue and compounding growth. Throughout this article, I’ll unpack what recurring revenue is, some examples of different models, and revenue metrics you need to track.

Payments 56

Payments Metrics Revenue SaaS Payments 56

GetUplift

FEBRUARY 14, 2024

While staring at a blank google doc trying to come up with smart and effective copy that will help prospects understand what it is you do — and why they should choose you over someone else — you probably find yourself almost automatically gravitating towards your competitors’ websites.

B2B 65

B2B Technical Review Payment Solutions Scale 65

The Marketing & Growth Hacking Publication

FEBRUARY 26, 2019

Conventional delivery methods are losing market share at alarming rates. There are several reasons for this, but one of the most significant is the paid subscription model that virtually eliminates advertising. The Netflix on-demand delivery method developed into a dominant media platform.

Payment Solutions 40

Payment Solutions Payments Payment Methods Development 40

CustomerSuccessBox

SEPTEMBER 2, 2021

CAC is an important metric for growing businesses to determine profitability and efficiency. An average SaaS business spends 92% of their first-year revenue on customer acquisition. This is how it is calculated, ((Net income per customer -CAC)/ Revenue from Customer over their lifetime) * 100. What is a good CAC?

Acquisition 52

Acquisition Payments Scale SaaS Payments 52

Baremetrics

JANUARY 24, 2021

Transitioning to SaaS On January 1st 2020, we transitioned the company out of a strategic partnership (we were operating the platform under a non SaaS business model!). We were looking to relaunch the user-driven, SaaS side of our businesses. This means that our revenue churn was very low.

Churn 71

Churn SaaS Payments Payment Methods Payment Solutions 71

Neil Patel

OCTOBER 29, 2020

Goals like increasing monthly recurring revenue by 15 percent or boosting your conversion rate by 3 percent are good examples of quantitative goals. Use previous sales, competitor research, and market research sources like Ubersuggest and Google Trends to find the answer. Focus is really important.

Underperforming Technical Team 145

Underperforming Technical Team Strategy Development Payment Methods 145

Intercom, Inc.

NOVEMBER 7, 2019

As Head of Sales for Spendesk, Nico was initially inspired by the vision of founder Rodolphe Ardant who had spotted a gap for ‘spend management’ in the B2B market based on personal banking trends. So they created a software that provides control, visibility, and payment methods for corporate finance teams.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

Chart Mogul

AUGUST 30, 2019

The real-life examples of 3 companies that use online courses (that they charge a premium for) to educate customers, lower churn, and grow their revenue. Nico is an online marketer and the founder of Launch Space. The data is based on analysis of membership trends for a gym/country club in the US. Source: HBR.

SaaS Payments 52

SaaS Payments Payment Methods Scale Payments 52

Chart Mogul

AUGUST 30, 2019

The real-life examples of 3 companies that use online courses (that they charge a premium for) to educate customer, lower churn, and grow their revenue. You can see a graph from a study by Harvard Business Review that has some interesting stats on how consumption impacts LTV. The graph shows how payment plans impact usage.

SaaS Payments 55

SaaS Payments Payment Methods Scale Payments 55

Chart Mogul

OCTOBER 20, 2021

After years of pricing by the traditional percentage-of-spend model, or basing a fee on how much a client spends on advertising, he decided it was time to make a change. Not to mention that he was calculating fees with spreadsheets, doing his accounting with Quickbooks, and using Stripe as a payment gateway. John Thornton.

SaaS Payments 52

SaaS Payments Payment Methods Advertising Payments 52

FastSpring

MARCH 15, 2023

Payment processing. Payment reconciliation. Payment reminders. Even software that advertises SaaS-specific features is rarely a complete solution. Even software that advertises SaaS-specific features is rarely a complete solution. Global payment processing. Remitting taxes. Expense tracking.

Payment Solutions 78

Payment Solutions Payment Methods Payment Services Merchant Services 78

Full Session

DECEMBER 4, 2022

FullSession, our UX analytics tool , gives you access to session recordings and replays , website heatmap tools , and website feedback forms to help you understand where your customers experience issues while using your product and how these issues reflect on your churn rate. You only want to look at revenue lost due to churn.

Churn 52

Churn Payment Services Payments SaaS Payments 52

Chargify

OCTOBER 21, 2020

Companies of all types—from startups to long-established global brands—have been able to successfully use subscriptions to facilitate a stream of open-ended, predictable revenue and offer customers the services they want without locking them into inflexible contracts. Average Revenue per User.

Subscription 63

Subscription Payment Features Payment Services SaaS Payments 63

FastSpring

JANUARY 8, 2019

But when it comes to digital businesses where all transactions and fulfillment take place online, there’s a whole new set of terms you need to know in order to keep up. But don’t worry, we’ve created an ecommerce glossary that includes all the terms and concepts you need to know to have a successful digital business.

Payment Methods 61

Payment Methods Merchant Services Payment Services Outsourcing Services 61

OPEXEngine

JULY 28, 2020

Since 2008, its revenue has tripled and its stock price has soared 14-fold in response. That has helped insurgents like Zalando, the European e-commerce platform based in Berlin, and Paytm, the Indian e-commerce payment system, scale an innovative idea rapidly, allowing them to challenge incumbents and disrupt entire industries.

Payment Solutions 52

Payment Solutions Strategy Payment Services Scale 52

BetterCloud

AUGUST 16, 2018

Many of these tips are oldies but goodies to cybersecurity experts, but I’ve tried to include a few unique tips with my personal explanation for each. Plus, the website [link] has a great tool for passphrase generation. I recommend using a simple cipher for a website plus a base passphrase.

Payment Methods 40

Payment Methods Payment Services Payment Solutions Technical Review 40

Stax

MARCH 14, 2024

Each method provides unique insights that can help inform your decisions. These are the fees your business pays to process non-cash payments and they can add up fast. One way is by negotiating with the companies that process the payments. For instance, when you buy a phone, adding a case is a cross-sell.)

Payment Methods 68

Payment Methods Payment Services Payment Solutions Payments 68