Stax

MARCH 16, 2025

Acquiring new customers is significantly more expensive than retaining existing ones, with studies showing that customer acquisition costs (CAC) can be five to 25 times higher than the cost of keeping a current customer. A lack of onboarding Onboarding is critical when it comes to successful user adoption of a new product.

Payment Solutions 88

Payment Solutions Software Review Churn SaaS Payments 88

Incredo

JULY 14, 2019

Over time printed newspapers were replaced with online sources of information but the subscription pricing model didn’t lose its popularity and spread in other industries too, from cable television to health clubs and from online academic journals to software providers. 4 Attracts more customers as monthly payment size is small.

Payment Features 184

Payment Features SaaS Payments Payment Methods Subscription 184

Intercom, Inc.

OCTOBER 16, 2019

Can one person buy via a credit card or will multiple stakeholders need to be involved? At this level, your customer acquisition strategy needs to primarily be an organic one, based on inbound marketing, such as creating quality content that educates the market and attracts prospects to your site. Goal of website.

Business Model 195

Business Model Scale Pricing Payment Methods 195

User Pilot

AUGUST 31, 2023

What is customer acquisition for SaaS, and how can you leverage it to drive sustainable growth ? The purpose of customer acquisition is to expand and make more revenue. Customer acquisition funnel stages in SaaS are Awareness, Consideration, Evaluation, Conversion. What is customer acquisition?

Acquisition 110

Acquisition SaaS Payments Payment Methods Metrics 110

User Pilot

NOVEMBER 14, 2024

What if you could boost revenue without having to invest a small fortune in new customer acquisition? Start by mapping out the key stages in the journey, for example, awareness, acquisition, activation, adoption, retention , and revenue. A personalized in-app prompt to upgrade created in Userpilot.

Strategy 105

Strategy Payment Solutions Customer Lifetime Value Payments 105

Payrix

JULY 24, 2024

With their sights set on elevating the customer experience, deepening user engagement, and driving sustainable growth, there’s one thing software companies are making room for in their roadmap: Embedded Payments. However, not all Embedded Payments solutions are built under the same standards.

Payments 130

Payments Embedded Payments Merchant Services Payment Services 130

User Pilot

MARCH 7, 2022

A smooth onboarding process is like the key to a puzzle. A customer’s payment is typically the finish line of a race. Onboarding customers is crucial to developing a long-term relationship with them and ensuring their loyalty to the business. Customer onboarding helps customers realize the full value of the product.

Onboarding 98

Onboarding Engagement Payment Methods SaaS Payments 98

Stax

MARCH 18, 2025

Join the payments-led growth movement Sign up to keep up-to-date with the latest trends in payments, vertical SaaS, and technology from industry experts. Take a traditional business, like a furniture store. Customer acquisition cost. Optimize your software onboarding process User experience is everything.

Scale 117

Scale Payment Services Payments SaaS Payments 117

ChurnZero

FEBRUARY 28, 2025

2: Payment structure SaaS is paid on a recurring basis. 1: Balance acquisition, engagement, and retention. Many SaaS companies over-index on acquisition, prioritizing new logos over more profitable retention and expansion revenue. Take a page from your B2C counterparts and optimize for onboarding , engagement and retention.

SaaS Payments 52

SaaS Payments Payment Features Subscription B2B 52

Casey Accidental

JUNE 9, 2020

These plans included a lot of the goals you likely have in your company: improvements in acquisition, activation, and retention. Retention is not only the primary measure of product value and product/market fit for most businesses; it is also the biggest driver of monetization and acquisition as well.

Retention 145

Retention Benchmarks Payments Payment Methods 145

FastSpring

SEPTEMBER 2, 2020

Depending on what calculation you use, LTV can paint an honest picture of whether your customers are spending and staying long enough to cover acquisition costs and hopefully—make you a profit. Tracking your LTV/CAC ratio allows you to spend the right amount on customer acquisition while still making a profit. Here’s an example.

Scale 148

Scale Payment Methods Payments SaaS Payments 148

How To Buy Saas

DECEMBER 1, 2020

With so many SAAS getting visibility in online marketplaces, we found that new saas businesses are struggling hard to make it to the right set of customers. In saas marketing, you generally use online marketing strategies to generate more leads and conversions in your saas business. Setup Pricing model and payment gateways.

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

User Pilot

MAY 6, 2024

TL;DR A user profile is a collection of details about an individual user: their identity, roles, personal details, or behavior. They may be inspired by a user but they don’t describe one real person. Transactional data on purchases, plans, and payments enables revenue analysis, recommendations, and frictionless buying experiences.

Payment Methods 105

Payment Methods SaaS Payments Payment Solutions Payments 105

User Pilot

JULY 28, 2024

The benefits of free trials include reducing acquisition costs , increasing conversion rates , and building credibility with your target audience. Products that are expensive, target a narrow/specific market or are struggling with high acquisition costs are ideal candidates for free trials. Get your Userpilot demo today to get started.

SaaS Payments 98

SaaS Payments Payment Methods Payment Services SaaS 98

SaaStr

DECEMBER 26, 2019

So data analytics, marketing customer analytics, and technology and acquisition. The second category is very interesting because this, you can translate that as the paid spend, of Facebook and what not, moving towards MarTech acquisition tools. Pauline : Yeah, so I work at OpenClassrooms, which is a European leader in online education.

Sales Hiring 168

Sales Hiring Payment Methods Payment Solutions Marketing 168

FastSpring

APRIL 1, 2021

Because the ultimate goal of using free trials for acquisition is to increase the number of paid users, your program’s success is based on looking at how often people upgrade from a free plan to a paid one. It is a concrete way to optimize customer acquisition. It provides insights into product functionality and onboarding.

Payment Solutions 138

Payment Solutions SaaS Payments Payment Methods Strategy 138

User Pilot

JUNE 28, 2023

Sustaining user engagement throughout the entire onboarding process can feel like a task only large teams can achieve. Introducing core features, driving user activation, and maximizing retention rates after the user onboarding experience will all impact the user journey moving forward.

Onboarding 97

Onboarding SaaS Payments Payment Services Payment Solutions 97

User Pilot

MAY 30, 2025

Map out the user journey so no key touchpoints are missed On average, Americans check their phones 144 times daily , creating fragmented mobile app usage patterns Your mobile app competes for that fragmented attention every single time users interact with their devices. You’re hunting for the psychological journey leading to payment.

Payment Solutions 104

Payment Solutions Mobile Payments Payment Methods 104

Intercom, Inc.

MARCH 22, 2018

Upon joining that team, I led online marketing and user acquisition growth for about a year. There are trade-offs between the two, and clearly their method won out. There was one other person inside the company already digging into this lever, so we connected and really hit it off. We raised a $1.5-million

Marketplace as a Service 189

Marketplace as a Service Scale Payment Solutions Payment Services 189

Stax

AUGUST 26, 2024

The year 2024 is a special one for everyone at Stax because we’re celebrating a decade of transforming the payments industry and supporting our merchants and partners with innovative technologies and unwavering support. From multiple acquisitions to leadership changes, the company has continuously evolved.

Merchant Services 88

Merchant Services Payment Services Stax Payment Solutions 88

yoursales

JANUARY 28, 2022

It'll track any Google-based Sales Professional's efforts across email, calendar, and phone, and share interaction clients have had with emails, websites, or when they've called back. hyperise - Hyper Personalize your sales funnel and grow your sales conversions. vidREACH.io - Personal, Video-powered Email Outreach.

Scale 113

Scale Payment Methods Payment Solutions Sales Recruiting 113

Baremetrics

OCTOBER 24, 2021

Stripe is indispensable for the average online business, providing the many different tools, reports, and customizations that power online payment processing, but it isn’t without limitations. Even in person it is no longer efficient to write up complex invoices by hand. However, those days are long gone.

Payment Services 97

Payment Services Payment Features Payment Methods Payments 97

Payrix

FEBRUARY 21, 2024

Software companies embark on their embedded payments journey only to discover they’ve underestimated the complexity that’s involved and struggle to launch. If you’re thinking about Embedded Payments for your platform, make time to listen to this episode of the PayFAQ Embedded Payments podcast. We’ve seen it far too often.

Payments 100

Payments Merchant Services Embedded Payments Payment Services 100

Payrix

MARCH 12, 2024

Embedded Payments have become a popular initiative among vertical specific software companies looking to deliver a more seamless customer experience, introduce new revenue into the business, and stay competitive in today’s digital world. We knew just the person to talk to — Andy Meadows, Head of Partner Success at Payrix.

Payments 100

Payments Embedded Payments Merchant Services SaaS Payments 100

User Pilot

FEBRUARY 25, 2024

TL;DR Funnel analysis helps map out all the steps website visitors and in-app users take to achieve conversion goals , like signing up for your tool or completing the onboarding process. Onboarding process funnel. Google Analytics – Best tool for tracking website conversion funnels. Identify friction areas.

SaaS Payments 105

SaaS Payments Payment Services Payment Methods Payment Solutions 105

Baremetrics

OCTOBER 8, 2021

Most online businesses use a customer relationship management ( CRM ) software package and/or payment processor to manage their billings because handling many customers across regions by hand is difficult, and in a competitive market there is no room for errors. For many SaaS enterprises, Stripe is the payment processor of choice.

Payment Services 96

Payment Services Payment Methods Payments SaaS Payments 96

BetterCloud

SEPTEMBER 16, 2020

Michael Weir is a former director of the collaboration operations function at Global Payments, a financial technology services company that has evolved into a global leader in the payments space over the last 53 years. Can you tell me about your role at Global Payments and how you got into your current role?

Payment Services 98

Payment Services Payment Solutions Payments Payment Methods 98

Baremetrics

SEPTEMBER 21, 2020

If you’re like a lot of SaaS companies, chances are you’re fixated on customer acquisition. The truth that nobody tells you about customer acquisition Five customer expansion strategies for growth (with real life examples and results). What nobody tells you about customer acquisition Getting new customers isn’t a bad thing.

Payment Methods 145

Payment Methods Payment Solutions SaaS Payments Payments 145

Payrix

JANUARY 30, 2024

Storable , the leading provider of all-in-one software for the self-storage industry, has a vision for its payments solution that is reminiscent of the industry it serves. As John Durrett, General Manager of Payments for Storable, recently explained in a sit down with Payrix, Storable wants to make payments “invisible” for its customers.

Payment Services 130

Payment Services Payments Merchant Services Payment Solutions 130

User Pilot

APRIL 16, 2025

This statistic buttresses the importance of personalization during app conversion optimization. But conversion optimization goes beyond just personalization. Successfully optimizing app conversion rates helps reduce customer acquisition costs while increasing revenue. What is a good conversion rate for an app?

Payment Solutions 65

Payment Solutions Payment Methods Strategy Mobile 65

User Pilot

AUGUST 14, 2023

The Pirate Metrics Framework is a great growth marketing framework – covering the 5 stages of acquisition , activation , retention , referral, and revenue. A/B test landing pages to increase customer acquisition. Boost user activation by using onboarding checklists to help users complete core tasks.

Growth Marketing 98

Growth Marketing SaaS Payments Strategy Payment Methods 98

Casey Accidental

FEBRUARY 22, 2024

This creates that attraction of supply to the product, decreasing acquisition costs. Just right” appears to be driving your supply-led acquisition channel to north of 10% of demand, but less than about 40% where you start to see too much weakness in the company’s own demand drivers and resulting impact on its network effect. (As

Payments 116

Payments SaaS Payments Scale Payment Methods 116

User Pilot

AUGUST 6, 2024

5 Stages of the B2B SaaS marketing funnel Acquisition : This stage focuses on attracting potential customers to your product through social media, SEO, and paid ads. The goal is to create awareness and draw traffic to your website or app. Metrics to track here include engagement, website traffic, and trial sign-ups.

SaaS Payments 103

SaaS Payments Metrics Scale Sales Funnel 103

SaaStr

SEPTEMBER 13, 2020

If you look back on February 5th, 2019, which was the SaaStr Annual, hopefully many of you were there in person, we gave the state of the cloud presentation and talked about the power of the industry, and the power that’s been building in terms of market capitalization of just the public cloud companies and what they show.

Sales Hiring 204

Sales Hiring Scale Payments Sales Recruiting 204

Baremetrics

JULY 27, 2021

You could continue iterating your onboarding flows, discover new acquisition channels, or even reach out to customers directly to ask them for feedback. Involuntary churn (when a customer churns because of failed payments due to an expired credit card) is the kind of churn that will slowly eat away at your business if not addressed.

Payment Methods 98

Payment Methods SaaS Payments Payment Services Payment Solutions 98

Stax

APRIL 17, 2025

Well-timed upselling and cross selling effortstriggered by user behavior, milestones, or usage patternscan significantly boost customer lifetime value and reduce customer acquisition costs. Top upsell strategies include offering advanced features, expanding seat count, and introducing payment processing capabilities.

Payments 88

Payments Merchant Services SaaS Payments Payment Services 88

User Pilot

NOVEMBER 30, 2023

Looking to perform a CRO audit for your website and app? Based on the insights you generate, you can create better experiences for website visitors and users, driving more engagement, conversion, and retention. Ensure you provide users with a robust onboarding experience and remove any friction that could negatively impact conversion.

SaaS Payments 105

SaaS Payments Payment Services Payment Methods Payment Solutions 105