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Approaching Half a Million Customers: How to Win in SMB with BILL CEO and Founder René Lacerte

SaaStr

This gets more challenging when you have stakeholders who aren’t the ones buying the software. I already have a solution.” Then, in 2017, with around $50M in revenue, BILL added payment capabilities. If you screw up one payment, customers are going to be angry. There was no software yet. That’s how you go long.

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What is Vertical SaaS?

Stax

Software tailored to your industry? Unlike horizontal SaaS solutions that serve a broad range of businesses, vertical SaaS solutions are designed with deep knowledge of specific markets—making them more intuitive, efficient, and impactful. these software companies are able to develop deep expertise in those niches.

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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

Many mid-market software companies price with the goal of revenue maximization, negotiating for the highest possible price in each sale. There are exceptions: Oracle’s database, Tanium’s security product, Workday’s human capital management software. The Seven Factors to Consider When Pricing Your Product 1.

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Monthly Recurring Revenue (MRR): Definitions, Formulas And How To Improve It

Stax

It can help forecast future revenue, keep on top of performance of various customer segments, and measure customer retention and churn. Let’s say you ran a CRM business where you charged your customers $1000 a year over 12 monthly payments. It can also be used to calculate the customer acquisition cost (CAC) and gross margin.

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A data-driven framework for customer success renewals forecasting

ChurnZero

How can we shift our mindset from reactive to future focused, from assessing past mishaps to forecasting ideal scenarios? Renewals forecasting was historically a sales game, but increasingly, CS teams are responsible for expansion revenue. Choose the right metrics to inform your forecasting model. Where can you start?

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How to Scale SaaS Growth and Optimize SaaS Operations: 7 Essential Tips

Stax

Data cited by Statista shows that the software as service is expected to hit $299 billion by the end of 2025. Join the payments-led growth movement Sign up to keep up-to-date with the latest trends in payments, vertical SaaS, and technology from industry experts. Customer acquisition cost. Customer lifetime value.

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What is SaaS accounting? Types, Key Metrics and Automation

How To Buy Saas

Most SaaS businesses prefer to manage their accounting processes through cloud-based software solutions, but even for that you need to know the nitty-gritties of SaaS accounting. In this blog, we will cover all of these and provide the best solutions to some common challenges as well.