Baremetrics

MAY 18, 2021

Working to acquire, qualify, and convert leads is a critical part of SaaS business success, whether you’re a startup or an established enterprise. Trying to balance multiple efforts for marketing, sales, and retention can be extremely challenging. Your SaaS funnel is a model that visualizes important stages along the customer journey.

SaaS Payments 100

SaaS Payments Customer Lifetime Value Payments SaaS 100

Baremetrics

NOVEMBER 9, 2021

Whether you created your SaaS product to help solve a problem you had or because you wanted some extra income, the truth is that your SaaS business is a valuable asset. Running a profitable SaaS business allows you to take control of your own schedule - some would even say your life! Table of Contents. Why Would You Sell?

SaaS Payments 105

SaaS Payments Technical Review Development Team Review Software Review 105

SaaStock

MARCH 20, 2019

As we wrote in our launch post about expanding SaaStock New York into SaaStock East Coast , our main aim is to foster a SaaS community that spans from Florida to Quebec. The SaaS industry’s beating heart will probably always be New York, and it will also be the home of SaaStock East Coast on June 4-6. Funding to date: $234M.

SaaS Payments 100

SaaS Payments Merchant Services Payment Solutions Payments 100

Incredo

NOVEMBER 1, 2019

Do you want to grow your SaaS sales team and improve your processes? maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . build smoother connections both with your prospects through optimized sales process. And from SaaS sales models to SaaS pricing.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

Buffer Resources

JANUARY 15, 2024

Every seasoned B2B marketer has their own idea of what good content looks like — I know I do — but to get a broader sense of what separates good from bad, I wanted to ask around.   "When you land on the Paddle Studios homepage, you’re welcomed with a Netflix-esque streaming service vibe.

B2B 55

B2B Technical Advisors SaaS Payments Underperforming Technical Team 55

How To Buy Saas

DECEMBER 1, 2020

SaaS is a global software solution created by different businesses in order to improve human activities in a matter of clicks. SAAS is also abbreviated as software as a service. In this saas marketing strategy guide, we are going to tell you everything about saas marketing. What is SAAS marketing?

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

Incredo

DECEMBER 3, 2019

We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions. And here are the best answers we have received. #1 Denis Lunev Founder at DepositFix , Payment Integration for HubSpot “ The most expensive time of year to advertise on Google and Facebook is Black Friday and Christmas.

SaaS Payments 162

SaaS Payments Payment Solutions Payments Social Media 162

Aaron Beashel

MARCH 9, 2018

I’ve been fortunate to work in a number of SaaS businesses in my career. Sure adding sales & marketing help fuel the growth, but these business were growing pretty rapidly before they injected the sales & marketing rocket fuel. What is a Go To Market model? Target Market. Factors to consider.

Scale 192

Scale SaaS Payments B2B Strategy 192

Baremetrics

JULY 20, 2021

If there’s one brand you and I can learn from to become better SaaS marketers, it’s HubSpot. HubSpot Academy), HubSpot has aced the SaaS marketing game in more ways than one. Anyone in tech can tell you, the SaaS industry is growing at an insane rate. Table of Contents. Define your ideal buyer persona 2.

SaaS Payments 105

SaaS Payments Payment Services Marketing Payment Solutions 105

ProfitWell

SEPTEMBER 10, 2020

The SaaS industry is growing fast, but if you want to be one of the companies contributing to that trend, you'll need to know the secrets of successful SaaS businesses. In this post, we'll lay out a SaaS growth blueprint. In this post, we'll lay out a SaaS growth blueprint. SaaS growth is looking strong.

SaaS Payments 66

SaaS Payments Trends Merchant Services Payments 66

Outseta

JANUARY 9, 2019

I hope this is a useful barometer of progress for other bootstrapped SaaS start-ups with equally ambitious projects. we spent on consulting services was primarily design related expenses, as James Lavine began working with us. Email prospecting was our second biggest undertaking from a marketing perspective. The $11,123.75

Content Marketing 40

Content Marketing SaaS Payments Payment Methods Payment Services 40

Outseta

JANUARY 20, 2020

What started as Dimitris (now my Co-founder at Outseta ) writing a few lines of code to collect rent payments from tenants he had living in a duplex in Providence, Rhode Island, turned into something worth hundreds of millions of dollars 15 years later. I learned a million lessons about SaaS, about start-ups, and about life along the way.

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

Incredo

MAY 22, 2019

Simply having a SaaS product that is useful, easy to use, customizable and affordable is not enough in order to ensure a steady stream of users. To attract customers and show how beneficial their product is, nearly every single SaaS company offers users a free trial. Post Informative Content. Sad, but true.

SaaS Payments 101

SaaS Payments SaaS Payment Services Payment Methods 101

Baremetrics

NOVEMBER 2, 2021

Method 1 Method 2 Use Baremetrics to calculate all of your metrics including LTV for Shopify Partner Apps Customer acquisition cost (CAC) and LTV Knowing what your LTV is for each customer segment is critical Why is it important to segment the LTV for Shopify Customer Apps? What is a Shopify Partner App?

Payment Solutions 105

Payment Solutions Payment Methods Payments SaaS Payments 105

Outseta

JANUARY 10, 2020

While our regular company updates focus largely on product updates, this one is intended to pull back the curtain and provide some insight into how much it costs to build a modern SaaS business, how we’ve allocated equity amongst our team, and what we’ve done from a marketing perspective to grow our user base. 2017 2018 2019 Total.

SaaS Payments 55

SaaS Payments Scale Payment Methods Payment Solutions 55

Baremetrics

NOVEMBER 10, 2019

Since the original version of this post from early 2017, we’ve worked with many more SaaS companies and a common theme has been moving companies from a starter template to a more robust financial model. This model allowed me to work with dozens of SaaS startups using spreadsheets, while we built our financial modeling software Flightpath.

Deferred Revenue 111

Deferred Revenue SaaS Payments Sales Hiring Payment Services 111

Baremetrics

OCTOBER 10, 2021

Inbound marketing is the process of getting potential clients to find your company. Both of these tasks can rely on content marketing , for example events, podcasts, blogs, and social media posts. Integrating innovative software that can cull MRR values from CRM and payment processing systems is a valuable shortcut.

Payments 98

Payments Payment Methods Payment Solutions Marketing 98

User Pilot

AUGUST 31, 2023

What is customer acquisition for SaaS, and how can you leverage it to drive sustainable growth ? The purpose of customer acquisition is to expand and make more revenue. Customer acquisition funnel stages in SaaS are Awareness, Consideration, Evaluation, Conversion. What is customer acquisition?

Acquisition 89

Acquisition SaaS Payments Payment Methods Metrics 89

Chart Mogul

AUGUST 30, 2019

Nico is an online marketer and the founder of Launch Space. He’s worked with everyone from Fortune 500 companies to startups helping them develop content marketing strategies that align with their business goals. The problem with SaaS is getting people to see the value in your product.

SaaS Payments 52

SaaS Payments Payment Methods Scale Payments 52

wepay

FEBRUARY 20, 2018

SaaS business growth isn’t always that different from non-SaaS business growth. For traditional businesses the focus is more on Convert and for SaaS it tilts a bit more toward Retain due to the prevalence of the subscription model. There are three three critical stages for doing that: Attract, Convert and Retain.

SaaS Payments 40

SaaS Payments Strategy Payments SaaS 40

Chart Mogul

AUGUST 30, 2019

The problem with SaaS is getting people to see the value in your product. In this guide, I’ll cover why one of the biggest problems impacting the growth of your SaaS company is churn. As a general rule of thumb, the higher the rate of consumption the more value they are seeing from your service.

SaaS Payments 55

SaaS Payments Payment Methods Scale Payments 55

yoursales

JANUARY 28, 2022

When it comes to sales technology quite often sales tech isn't picked based on what YOU need, but based on what your network have been using for their sales process. What you should be making decisions based on is, which sales processes generates the best outcomes you're after - and for your customers. Buyer Enablement.

Scale 111

Scale Payment Methods Payment Solutions Sales Recruiting 111

FastSpring

MARCH 15, 2024

Podcast Full Interview : Audio Listen online or find it on more podcast services. Podcast Full Interview : Video Video Game Marketing Insights From Todd Harris Game Marketplaces Like Steam Are Great, But… Marketplaces can help everyone from major game publishers to indie game developers to get their games in front of players.

Payment Methods 186

Payment Methods Marketplace as a Service Payment Solutions Payments 186

ChurnZero

JANUARY 4, 2019

Whether that’s AI-enabled analysis of customer data to help teams be proactive, in-house virtual assistants that are a resource to support teams as they work with customers or other operational applications, AI will play a larger role in this capacity next year.” – Julia Ahlfeldt, Customer Experience Advisor, Julia Ahlfeldt CX Consulting.

Customer Success 73

Customer Success SaaS Payments Payment Services Payment Solutions 73

Outseta

APRIL 14, 2020

You’ve built a successful business and have a repeatable customer acquisition process that you’ve already demonstrated can scale with access to more capital. Do I sell services or SaaS? If cash flow is an immediate concern, consider selling your services. Think SpaceX.

Payment Methods 68

Payment Methods Payment Solutions SaaS Payments Payments 68

ProfitWell

MARCH 9, 2020

Companies selling physical goods, digital products, and services of all kinds have turned to this business model as a way to secure repeat customers. And how does subscription marketing differ from marketing for a more conventional selling model? What is subscription marketing? 6 tactics to market your subscriptions.

Subscription 64

Subscription Payment Features Payment Methods Marketing 64

Baremetrics

SEPTEMBER 9, 2020

That’s why improving your customer retention rate needs to be a top priority for every SaaS business. You’ll learn: How spending too much time on acquisition can stunt your growth How to calculate your customer retention rate Seven strategies to improve your customer retention rate be honest How well do you know your business?

Retention 104

Retention Payment Methods Payment Solutions Churn 104

SmartKarrot

APRIL 13, 2020

SaaS companies have transformed the way global businesses work. Ever since its inception in the 1960s, SaaS has evolved from a mere time-sharing system to innovative and efficient applications that can be accessed on multiple computers. In this blog we’ll talk about SaaS business and top 50 SaaS companies in 2020.

SaaS Payments 19

SaaS Payments Payment Solutions Payment Services Sales Recruiting 19

Baremetrics

APRIL 6, 2021

Benefits of Subscription Marketing Subscriptions offer your business a unique opportunity to build a steady stream of recurring revenue and a solid base of loyal customers. The SaaS subscription model allowed Adobe to regularly test features, release updates and patches, and nurture a community among their consumer base.

Subscription 59

Subscription Payment Features Marketing SaaS Payments 59

Incredo

DECEMBER 3, 2019

We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions. And here are the best answers we have received. #1 Denis Lunev Founder at DepositFix , Payment Integration for HubSpot “ The most expensive time of year to advertise on Google and Facebook is Black Friday and Christmas.

SaaS Payments 44

SaaS Payments Payment Methods Payment Solutions Payments 44

ChurnZero

JANUARY 4, 2019

Whether that’s AI-enabled analysis of customer data to help teams be proactive, in-house virtual assistants that are a resource to support teams as they work with customers or other operational applications, AI will play a larger role in this capacity next year.” – Julia Ahlfeldt, Customer Experience Advisor, Julia Ahlfeldt CX Consulting.

Customer Success 49

Customer Success SaaS Payments Payment Services Payment Solutions 49

SaaStr

SEPTEMBER 13, 2020

Another collection of their customers actually turned their kitchens into service offerings. They’re facilitating virtual schooling, they’re helping governments organize. Really, cloud absorbs hardware, software and services. trillion dollar market that’s addressable. We call that a second act.

Sales Hiring 159

Sales Hiring Scale Payments Cloud 159

Outseta

SEPTEMBER 11, 2017

Soren Ryherd: We build profitable customer acquisition programs using paid digital advertising. Soren: My Co-founder and I met in graduate school where we were creating algorithms for processing satellite imagery. And that’s why we tend to end up with the lion’s share of the customer acquisition. Now he manages PPC campaigns.”

Interviewing 40

Interviewing SaaS Payments Payments Technical Advisors 40

Intercom, Inc.

NOVEMBER 23, 2022

The process of an acquisition is, more often than not, a black box. Behind closed doors, negotiations are dragged on for months while founders and executives figure out ways to eliminate friction and create a synergy that can drive the most value of their shared cultures, processes, and systems.

Acquisition 118

Acquisition Payments Payment Methods Scale 118

Intercom, Inc.

JULY 13, 2018

You can spend months working on a great idea, pour tons of time and energy into crafting the perfect marketing, but without customers your business will cease to exist. All future growth hinges on one thing – customer acquisition. Mobilize your influencers to drive customer acquisition. Want more advice like this?

Acquisition 156

Acquisition Strategy SaaS Payments Payments 156

Outseta

JULY 2, 2018

Onboarding Improvements We’ve rolled out a new onboarding process to make it easier for customers to get started off on the right foot. The first is allowing Outseta customers to process payments through Stripe in addition to Forte Payment Systems , our existing payment gateway. What's next? What's next?

Payments 40

Payments Payment Methods Payment Services SaaS Payments 40

User Pilot

JULY 24, 2023

What is SaaS marketing? We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. That said, there are key differences between a SaaS marketing strategy and standard digital marketing. Gamifying onboarding.

SaaS Payments 67

SaaS Payments Marketing Payment Solutions SaaS 67