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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

AWS, Twilio, Heroku, etc. This keeps morale high and creates a very predictable revenue forecast. Enables natural expansion : MongoDB and Ethereum, two database companies with nearly identical revenue trajectories through 2020, both employ usage-based models that have supported their explosive growth.

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A Look Back at Q1 '24 Public Cloud Software Earnings

Clouded Judgement

It’s worth pointing out that Azure is a bit above the long term trendline, while AWS is still below (but accelerating up). Every public company has a number of equity research analysts covering them who build their own forecasted models, which combine guidance from the company and their own research / sentiment analysis.

Cloud 318
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What to Know About the Software Buying Landscape in 2023: What’s Changed, What’s the Same, and What Your Buyers Want with G2 CMO Amanda Malko (Video)

SaaStr

Next year is forecasted to be even more bullish. In a 2020 survey, 22% purchased software through a cloud marketplace versus 60% in 2021. The role of AWS, Azure, and Google Cloud Marketplace is becoming increasingly important. “45% Another exciting trend is that more products are being bought than ever before.

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A Look Back at Q4 '23 Public Cloud Software Earnings

Clouded Judgement

It looks at the YoY dollar change in quarterly revenue from the hyperscalers (just looking at Azure / AWS because the data goes back further) going back a few years. If you look at the historical data you’ll see there’s a very clear trendline through the end of 2020. This is the data point shown for Q4 ‘23.

Cloud 184
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SaaS 2020 Planning: Global Market Trends

OPEXEngine

As the close of 2019 approaches, with extreme stock market volatility and mixed economic signals, SaaS Finance execs building plans for 2020 and 2-5 years beyond don’t have an easy time. Meanwhile, this week, the IMF cut its global growth forecast for 2019 to 3%, potentially the weakest in a decade.

Trends 40
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No, You Can’t Just Switch to a Usage-Based Pricing Model Overnight

OpenView Labs

AWS takes this a step further by allowing a customer to commit in advance, but still pay for their usage as it happens. Snowflake notably overhauled its compensation plans before the 2020 IPO. Forecasting consumption-based revenue. In a usage-based model, forecasting isn’t as visible as in a pure subscription model.

Pricing 69
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SaaS Growth: Top Strategies and Trends for SaaS Growth

ProfitWell

Running your own server to handle your customer's valuable data requires a huge investment to match the same level of security and reliability that comes baked into services like Amazon AWS and Microsoft Azure cloud. They beat their revenue forecast for the second quarter of 2020, hitting 21% growth over the previous quarter.