Tom Tunguz
JANUARY 14, 2016
In 2016, the question that will immediately follow, “What is your annual growth rate?” Imagine regional taxi services, 4 in the US, each with a different app, different labor pools, different terms. The aggregate value of those four services would be a tiny fraction of an Uber’s valuation. Market fragmentation.
Intercom, Inc.
FEBRUARY 6, 2020
Seeing a real demand for business courses in their consumer marketplace, the team identified an opening in the market to disrupt corporate training and hypothesized that employers would be more than willing to pay. When Yvonne joined in 2016, the business unit consisted of just 10 people across product, engineering, sales, and marketing.
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SaaSOptics
MAY 19, 2022
For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial. Metrics: What’s your target win rate for sales opportunities? . The answer lies in your product or service’s value proposition.
Neil Patel
JANUARY 20, 2021
AdExpresso analyzed over 100 million dollars of ad spend and determined the average ad cost for the whole of 2016. Don’t Just Promote Products and Services. We’ll be gathering some key metrics to measure your performance. Step 2: Delve in Deeper to Post Metrics. Post your team photos like Zappos. Let’s jump in.
The Marketing & Growth Hacking Publication
FEBRUARY 3, 2019
According to McKinsey , in 2016, large subscription retailers saw over $2.6 OTT (Over the Top) streaming services like Netflix, Hulu, Spotify, and a plethora of others have pushed subscriptions past an industry fad and into becoming an industry onto itself that is very likely to grow. And subscription eCommerce seems to be the answer.
Hitenism
DECEMBER 26, 2016
2016 has been a year where knowledge has become freely available for anyone interested in knowing about all things SaaS. This slide deck comes from Brian’s brilliant SaaSFest 2016 presentation. In 2017, companies will find success by getting back to basics and focusing on the “service” part of Software as a Service.
SaaStock
FEBRUARY 14, 2019
He dropped out of Stanford Graduate School of Business and then co-founded LeaseExchange, an online marketplace for equipment leasing. In 2016, André joined Superlógica Tecnologias, a management system designed to service small businesses with a recurring revenue model. Aaron Ross is a name many would be familiar with.
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