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The Hottest Startup Sectors in 2016

Tom Tunguz

Which of the 16 major start of categories in information technology will reap disproportionate share of investment dollars in 2016? The chart above contrasts the pace of investment across the two markets by sector measured by % of total dollars invested anually. Marketplaces have rocketed from a 2.5%

Startup 113
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The Metric that Matters for Startups in 2016

Tom Tunguz

In 2016, the question that will immediately follow, “What is your annual growth rate?” Imagine regional taxi services, 4 in the US, each with a different app, different labor pools, different terms. The aggregate value of those four services would be a tiny fraction of an Uber’s valuation. Market fragmentation.

Startup 100
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29 Latin American SaaS Superstars

SaaStock

Since its launch in 2015, it has attracted more than 4,500 retailers who use it as their central marketplace. from Astella Investimentos, Spectra Investments and others. Some of its top uses include financial services, e-commerce, marketing, education, and many more. . Funding to Date : $6.6M Funding to Date : $7.5M

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The Most Successful SMB SaaS Acquisition Channel Ever Built

Tom Tunguz

” Microsoft 2016 Annual Report You can read more about IDC’s analysis of Microsoft’s channel structure here. Many start by following self-service distribution models as a route to market, which have served as the de facto standard for helping cloud businesses grow. Navigating the channel.

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From marketplace to SaaS business: How Udemy acquired 80% of the Fortune 100

Intercom, Inc.

. “The shift from serving just consumers to serving consumers and companies is a massive one” For Udemy, investing in a B2B arm seemed too obvious, and too good, an opportunity to ignore. When Yvonne joined in 2016, the business unit consisted of just 10 people across product, engineering, sales, and marketing.

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

Keeping your customer acquisition costs low ensures that you’ll have greater profit margins, which can then be re-invested into your business and employees. The answer lies in your product or service’s value proposition. A public marketplace for templates, plugins, and software development agencies. Cold Outreach.

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Q&A with Maria Pergolino, Anthony Kennada, Aaron Ross and Jason Lemkin (Video + Transcript)

SaaStr

Aaron : 2016. Jason : 2016. Maria : Yeah, I think, coming from a marketing side and thinking about that as a marketer, marketing is all about investments. There’s none of the brands that you’ve seen get to an IPO or continue on to a Fortune 500 company that is not making some significant investments there.