2001 Strategy Underperforming Technical Team 
Intercom, Inc.
AUGUST 13, 2019
In a recent talk at UX London , I discussed some lessons learned while growing the design team at Intercom, reflecting on the technology industry’s obsession with tools, and pointed out how our sense of tools as objects or apps blinds us to the reality that the processes we adopt and develop are also, in effect, tools.
Intercom, Inc.
FEBRUARY 15, 2018
With so many moving parts in the creation process, from visual design to content or front-end development, what’s the one universal model all of these can apply to ensure the interaction in the end is more human and humane than machine-like? I know the workshops at Mule Design have taken off. Conversation is the original interface.
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SaaStr
NOVEMBER 13, 2020
I guess, if my strategy was to show up and to try and lead an $80 million round and write a $50 million check to do that, and you’re like, “Wait a second, 275 divided by five people, your piece of that’s probably 55. ” So, depends on the strategy. I don’t know if they should think anything of it.
SaaStock
MARCH 29, 2019
Black Holes: these are ideas that take up a lot of company effort while offering poor ROI. Work on developing your brand. Successful SaaS companies such as Hubspot & Canva have used this strategy to scale their user growth exponentially. Avoid them at all costs. Read here Sebastian’s full write up. . CV templates by Canva.
OPEXEngine
AUGUST 9, 2022
In the 2001 recession, total sales for the S&P 500 declined by 9% from its pre-recession peak to its trough 18 months later—almost a year after the recession officially ended. Yet too many sales teams use outdated practices in making account and territory assignments. Zero-base sales capacity. Know when to walk away.
Valuize Consulting
JUNE 10, 2020
Perhaps it was fueled by all of the strategic expertise, funding and time required to develop a category-leading customer success strategy—one that transforms your company’s revenue retention and expansion metrics. How were your company’s customer success processes created? Perhaps it was a carefully thought out initiative.
Sales Hacker
MAY 13, 2025
The role of hyperlocal data, competitive analysis, and personalized content in GTM strategy. 18:00 Practical data strategies for local businesses and SaaS marketers. 29:00 The shift from product-led to intelligence-led SaaS development. 18:00 Practical data strategies for local businesses and SaaS marketers.
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