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Successes and Setbacks on the Road to $1B with Alessio Artuffo, President and COO at Docebo

SaaStr

Between 2016 and 2023, you see the ACV (average contract value) going up and up. That was the result of an operational motion of building a company that, in the beginning, was meant to address SMBs. As a result, the contracts got bigger because they were working with bigger companies.

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Scaling A SaaS Sales Team While Building Culture with Scott Pugh, VP of Sales at Figma (Pod 639 + Video)

SaaStr

Culture — developing sub-cultures within sales that enable the team to scale successfully. Instead, develop a scalable, streamlined enablement process to eliminate any bottlenecks in success. It was an upfront social contract saying, “Hey, we know you’ll leave eventually. Don’t discount empathetic leadership.

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“The Secret to SMB Sales” Accel Partner Andrei Brasoveanu and Doctolib Chief Development Officer Agnes Bazin

SaaStr

The first step in success with SMB clients is to recognize that it’s not a one size fits all scenario. Companies need a specialized approach for SMB accounts, different than the tactics used for Enterprise. Agnes Bazin | Chief Development Officer @ Doctolib. The topic of the day is secret to SMB sales. Andrei B.:

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The Most Successful SMB SaaS Acquisition Channel Ever Built

Tom Tunguz

Channel distribution represents one of the biggest and most important changes in customers acquisition for SMB SaaS startups in quite a while. One of the most interesting examples is Microsoft’s Office 365 SMB business. It’s the most successful SMB SaaS acquisition channel ever built. by Thomas Hansen.

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“The Secret to SMB Sales” Accel Partner Andrei Brasoveanu and Doctolib Chief Development Officer Agnes Bazin (Video + Transcript)

SaaStr

The first step in success with SMB clients is to recognize that it’s not a one size fits all scenario. Companies need a specialized approach for SMB accounts, different than the tactics used for Enterprise. Agnes Bazin | Chief Development Officer @ Doctolib. The topic of the day is secret to SMB sales. Andrei B.:

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Don?t Hire the Wrong Outsourced Sales Professionals: 6 Handy Tips

Sales Hacker

A viable and proven option is handing over some or all of your sales efforts to outsourced sales professionals. It’s true that outsourcing your sales to a third-party provider can yield favorable results. There are many outsourcing companies, but which of them can actually hold a sales quota and get results?

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The Playbook to Building a Thriving Sales Culture with PatientPop SVP of Sales Justin Welsh (Video + Transcript)

SaaStr

It’s an SMB SaaS company in the healthcare technology vertical. We’re going to move into things like learning and development, L&D, building on great career pathing and getting that compensation right and I’ll give you a preview. If you’re an SMB SaaS business, I would recommend hiring SMB SaaS salespeople.