ProfitWell

OCTOBER 16, 2019

Why is it so hard to define an average churn rate—and what does that mean for your subscription business? The fact that there’s no standard reporting method for churn doesn’t help. Nathan Latka interviews founders and publishes their SaaS metrics on his website —the average gross churn rate of the 300 listed companies is 16.8%.

Churn 55

Churn SaaS Payments Payments Payment Methods 55

User Pilot

JUNE 28, 2023

Segment users by their role or goal as soon as possible to provide a personalized onboarding experience. Arlo even came up with a progressive approach to in-app messaging in an effort to reduce delinquent churn and late payments. Tips for improving the onboarding experience : Use UI patterns to draw users towards activation points.

Onboarding 97

Onboarding SaaS Payments Payment Services Payment Solutions 97

FastSpring

JUNE 22, 2022

Are you still making assumptions about your B2B go-to-market motion — assumptions that ignore B2C selling methods — that are limiting your growth potential? I was recently interviewed by my friend Steve Lurie, who’s the Chief Engagement Officer of B2B Rocks. Products Are Finding New Growth in the Opposite Segment.

B2C 146

B2C Payments SaaS Payments B2B 146

ProfitWell

NOVEMBER 12, 2019

A pricing audit assesses your subscription business’ pricing process to ensure consistency across similar accounts, maximize profitability, and benchmark against other companies. Discounting is a huge topic of interest in the subscription world and unnecessary discounts can have a negative impact on your business.

Payments 45

Payments Pricing Underperforming Technical Team SaaS Payments 45

User Pilot

MAY 8, 2024

You can identify needs through surveys , interviews, social listening, competitor analysis, user behavior analysis , and customer journey mapping. Personalize experiences for different customer segments. As a SaaS product, marketing , or customer success manager, you have quite a few options for identifying user needs.

SaaS Payments 105

SaaS Payments Payment Solutions Payment Services Payments 105

User Pilot

JULY 24, 2023

What is SaaS marketing? We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. That said, there are key differences between a SaaS marketing strategy and standard digital marketing. Gamifying onboarding.

SaaS Payments 94

SaaS Payments Marketing Payment Solutions SaaS 94

User Pilot

AUGUST 15, 2023

With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise. In this article, we detail what a product launch marketing plan is, why you need one, and how to create a successful product marketing from the start. Let’s begin!

ChatGPT 98

ChatGPT SaaS Payments Marketing Social Media 98

Intercom, Inc.

OCTOBER 29, 2020

We’ve decided to do something a little bit different this week, and today’s episode won’t be an interview where I interview Des or vice versa, it’s just going to be a conversation between the two of us. Along the way, I guess I should say, on the personal side, I met my husband in business school.

Payment Solutions 209

Payment Solutions Payment Methods Underperforming Technical Team Sales Hiring 209

SaaStr

NOVEMBER 22, 2019

285: Hear about Adyen’s journey from a Dutch payments startup to a global public company with more than 15 offices around the world working with large global companies like Facebook, Spotify, Uber, and Microsoft. Below, we’ve shared the transcript of Harry’s interview with Travis. What questions must you ask? Harry Stebbings.

Underperforming Technical Team 158

Underperforming Technical Team SaaS Payments Payment Services Technical Advisors 158

FastSpring

FEBRUARY 23, 2023

Needless to say, Michael knows a thing or two about helping software and big tech manage their global marketing presence. I interviewed Michael about successful global marketing strategies. Stream the Episode Highlights From The Interview 1. You can stream the full episode below or read highlights from our conversation.

Payment Solutions 143

Payment Solutions SaaS Payments Strategy Software 143

FastSpring

APRIL 30, 2024

If you’re selling your software, plugin, add-on, or other digital product for a one-time fee, you’re likely thinking about switching to a recurring subscription model. While the financial reasons are strong to switch to subscriptions, your path to roll out this massive change to your business is filled with peril.

Subscription 151

Subscription Payment Features Payments Payment Solutions 151

User Pilot

JANUARY 15, 2021

This post will help you wrap your head around the main concepts in product analytics, and how to implement them to grow your product! Here are the need-to-know takeaways: What is Product Analytics? It’s the tools and methods you use to understand user behavior within your app. Product analytics is objective.

SaaS Payments 90

SaaS Payments Payment Solutions Payments Underperforming Technical Team 90

wepay

MARCH 23, 2018

SaaS businesses tend to believe in and use aggressive growth marketing approaches – at least once they are past the phase of building product and figuring out product-market fit. But growth marketing and marketing for growth aren’t quite the same thing, and every SaaS business is unique.

SaaS Payments 40

SaaS Payments Marketing SaaS Payments 40

SaaStr

MARCH 13, 2020

315: Harry Hurst is the Co-Founder & Co-CEO @ Pipe, the startup that gives you control of your cash flow by giving you access to the full annual value of your monthly subscriptions, upfront. After finding funding and product/market fit, your next steps as a founder in the hypergrowth phase can determine the future of your company.

SaaS Payments 212

SaaS Payments Payment Methods Finance Payments 212

Sales Hacker

SEPTEMBER 15, 2020

Today on the show, we’ve got Brian Litvack, the first person that ever hired me as a sales consultant and my fast friend. Sam Jacobs: Today on the show, we’ve got Brian Litvack, the first person that ever hired me as a sales consultant and my fast friend. So I started a website in college. Sam’s Corner [39:02].

Leadership 63

Leadership Payments Scale Payment Methods 63