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SaaS Companies: Four Signs You’ve Outgrown Stripe

FastSpring

When you’re using a DIY payment solution like Stripe, making it work for your business falls on your developers. From testing out plugins to setting up new payment methods, maintaining Stripe can be very time-consuming. Fred is a prior customer of FastSpring and now serves as an advisor.

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What is Product-Led Innovation? Strategies, Examples, and More

User Pilot

Read on to learn all about this product-led growth model. TL;DR Product-led innovation emphasizes improving the product to attract customers, reducing reliance on marketing for growth. PLG and SLG differ in focus: PLG centers on product appeal for growth, while SLG relies on sales strategies and personal interactions.

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AMA at SaaStr Annual 2022 with SaaStr Founder & CEO Jason Lemkin – Part 2 (Pod 608 + Video)

SaaStr

When you hire your first couple reps, they do need to have sold a software product. It can work out a little bit for tiny SMBs, but it doesn’t work in software, okay? Even a stretch one before you have two reps that hit quota because a head of sales’ job is to hire reps three through 300, not to create product market fit.

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19 SaaS Predictions For 2021 and Beyond

OpenView Labs

What does the future hold for B2B software? Other big themes were around data, the continued adoption of product led growth, and building communities. Ryan Dunagan, VP of Marketing at Spotio. The prevailing go-to-market structure for SaaS companies in the last decade is through an inside sales team. Stuff gets missed.

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7 Thoughts on Building Your First Partner Program

SaaStr

It sounds expensive, and it is, but think about the payments to the partner as a marketing cost. You’ll see it’s hard to find as effective a marketing program as whatever you pay your partners. Better not to bring the partner in at all, otherwise … no matter how good the solution itself. Be patient.

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Growth Marketing Strategy: What It Means and How to Do It in SaaS [+ Examples]

User Pilot

Are you struggling with creating an effective growth marketing strategy? With more players entering the SaaS market and the growing use of digital technology in marketing, traditional marketing alone cannot sustain your business. Therefore, leveraging growth marketing is crucial to stand out among your competitors.

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Register for “Globally Scale Your SaaS Business by Streamlining Online Selling and Finance Operations,” an In-Person Roundtable With Frederic Linfjärd

FastSpring

It’s not easy to build a SaaS, software, or digital product from the ground up — and it’s even harder when you have to worry about all the other logistical details that go along with growing a business.