SaaStr

JULY 4, 2025

The SaaS PE market is heating up again, and Thoma Bravo just made a big statement buying SaaS restaurant pioneer Olo for $2 Billion. Quick Stats: Founded: 2005 (20-year-old company) 2024 Revenue: $285M (up 25% YoY from $228M in 2023) Q1 2025 Revenue: $80.7M (up 21% YoY), $323M annualized run rate Profitability: $1.8M

SaaS Payments

SaaStr

AUGUST 4, 2025

billion in revenue (up 27% YoY) $363 million in free cash flow (15% margin) Seven consecutive quarters of 20%+ GMV growth Eight consecutive quarters of 25%+ revenue growth For perspective, Shopify’s twelve-month revenue ending March 31, 2025 was $9.379B, a 26.52% increase year-over-year. billion in GMV (up 23% YoY) $2.36

Payment Methods

USIO

JUNE 6, 2025

The embedded finance market—including Payfac-as-a-Service—is projected to exceed $7 trillion in global transaction volume by 2030. I f you’re running a SaaS platform, marketplace, or digital-first business, you’ve probably already bumped into the complexities of payment processing. What Is Payfac-as-a-Service?

PayFac as a Service

USIO

FEBRUARY 19, 2025

Becoming your own Payment Facilitator (PayFac) sounds greatuntil you realize its a regulatory nightmare , a financial black hole , and takes longer than your last DIY home improvement project (which, lets be honest, is still unfinished). So, which fintechs offer the best PayFac-as-a-Service? Lets break it down.

PayFac as a Service

USIO

JULY 1, 2025

Let’s be honest: payments used to be a pain. If you’re a SaaS founder, product leader, or engineer, you’ve probably stared down the barrel of a tangled payment integration wondering, “Why does something so essential feel so unnecessarily complicated?” The truth is, the world of embedded payments has evolved—dramatically.

Payments

Stax

JUNE 18, 2025

That’s the main premise of vertical SaaS. Unlike horizontal SaaS solutions that serve a broad range of businesses, vertical SaaS solutions are designed with deep knowledge of specific markets—making them more intuitive, efficient, and impactful. What is Vertical SaaS? Since vertical SaaS platforms are niche-focused (e.g.,

Merchant Services

Stax

JUNE 3, 2025

The term SaaS platform gets tossed around a lotbut what does it actually mean, and why does it matter for today’s software companies? Whether you’re building your first product or scaling an established solution, understanding the SaaS platform model is essential for long-term growth. Contact sales What is a SaaS Platform?

Payment Services

SaaStr

JUNE 22, 2025

initial public offering on Friday, becoming the latest enterprise software company to test increasingly receptive public markets. The company’s journey reflects the broader transformation of enterprise software during the pandemic era. Although it’s possible Figma may beat them out. But Figma is a crazy outlier.

B2B

SaaStr

APRIL 30, 2025

ServiceTitan, the operating system for the trades, continues to scale impressively, with $772M in FY25 revenue, $800m+ ARR and a clear path to $1B ARR. It’s the vertical SaaS rocketship: $840m ARR Still growing a stunning 29% (!) Lesson for SaaS Founders : If youre in vertical SaaS, aim to be the OS for your niche.

Payments

SaaStr

JULY 22, 2025

What Separates Future Decacorns The companies that will break through the $10 billion barrier share specific characteristics that go far beyond traditional SaaS metrics: Scale Requirement s True decacorn candidates operate with 500-2000+ employees and demonstrate the ability to scale operations across multiple geographies and market segments.

AI Search

USIO

JUNE 24, 2025

Embedded payments have become the financial backbone of modern SaaS, fintech, and marketplace platforms. In 2025, choosing the right embedded payment processor is about more than just rates and APIs — it’s about revenue share potential, support quality, payout flexibility, and long-term partnership.

Payments

SaaStr

JULY 26, 2025

A look back here at the top 10 learnings from his deep dive with Sam Blond on SaaStr CRO Confidential Most SaaS companies sell horizontally to desk workers across multiple industries. Density Changes Everything About Territory Design The Traditional Approach : Most SaaS companies segment territories by company size or revenue potential.

SMB

SaaStr

JUNE 28, 2025

And for SaaS companies with strong fundamentals, the opportunity window is wide open. The B2B SaaS companies everyone has been waiting for are finally filing and preparing to go public: Already Filed (2025 IPOs Highly Likely) Figma – Cloud-based design platform, confidentially filed April 2025. Stop waiting. Last valued at $12.5

Payments

Stax

MARCH 18, 2025

According to the US Federal Reserve in 2022, general-purpose card payments reached $153.3 On top of that, 69% of Americans online in 2023 said they used digital payment methods to make a purchase. To address evolving customer demands and accept electronic payments, you need a payment processing system.

Payment Services

Stax

APRIL 3, 2025

But launching your eCommerce store is just half the equationaccepting payments efficiently and effectively is a whole different ball game. On the surface, it seems effortless, with customers only taking a few seconds to initiate and complete payments. The eCommerce payment solution infrastructure involves several key players.

Payment Methods

Subscription Flow

DECEMBER 12, 2024

Businesses may never know how much revenue might be leaking from overlooked nooks and crannies. The purpose of the revenue growth management strategy is to steer a business in an organized, and sustainable direction. In this blog, you will find out the meaning of revenue growth management, its importance, components, and challenges.

Payments

SaaStr

JULY 28, 2025

Rather than paying an AI premium, Nice arguably got a bargain on proven enterprise fundamentals while Silicon Valley pays founder premiums for fraction of the revenue. Cognigy generated approximately $37 million in revenue in 2024, up from $17.5 At a $955 million valuation, that’s roughly a 26x trailing revenue multiple.

AI

SaaStr

JULY 30, 2025

Think B2B SaaS platforms (“CRUD”), apps handling some sensitive data, products with complex workflows and user management. Force yourself to spend quality time with applications that are live, taking payments, serving real customers on platforms like Replit and Loveable. This isn’t casual browsing. Plan accordingly.

Underperforming Technical Team

How To Buy Saas

DECEMBER 20, 2024

2024 is coming to a close, and it has been a terrific year for SaaS businesses as the industry has witnessed quite a favorable growth. For SaaS companies, accounting becomes one of the most crucial processes to understand their financial and overall business health, and then make informed decisions about future steps.

Payment Services

Valuize Consulting

NOVEMBER 25, 2024

In today’s competitive SaaS landscape, Customer Success has emerged as a vital strategic asset, driving revenue growth and long-term profitability. However, to fully unlock its potential, companies must go beyond qualitative insights and bring data into the decision-making process within Customer Success ranks and investments.

Payment Services

ChurnZero

FEBRUARY 28, 2025

You might be surprised to know that SaaS companies can learn a lot from their consumer subscription counterparts. There are certainly tactics that work best for specific groups: by industry (software vs hardware, or retail, or services, or healthcare, etc.) The differences between SaaS and B2C companies.

SaaS Payments

User Pilot

JULY 17, 2025

See a Live Demo Customer churn is the most overlooked growth blocker in SaaS, directly impacting customer loyalty. In B2B SaaS, a monthly average churn rate of 3-5% is normal. Industry benchmarks show: SMB SaaS: 5-7% monthly churn. Enterprise SaaS: Under 1% monthly churn. What is a good average churn rate?

Churn

Teamgate

JULY 25, 2025

Sales teams often struggle with vague objectives like "increase revenue." by implementing personalized follow-up sequences for enterprise clients." This not only enhances customer satisfaction but also streamlines your processes. This clear focus helped them hit or surpass revenue targets. " S.M.A.R.T.

Scale

Teamgate

JUNE 11, 2025

Suited for large enterprises with extensive integrations. Role-based notifications further streamline the process by ensuring only relevant team members are alerted, maintaining both system stability and security. Uptrace : Open-source tool with advanced distributed tracing and cost efficiency. “Middleware.io

Scale

Full Session

DECEMBER 30, 2024

Whether you’re a startup or an enterprise, by the end of this article, you’ll have enough information to select the best platform for your business. Adobe Target: Enterprise-level A/B testing and optimization platform with automated personalization and multivariate testing features. Book a Demo 2.

Payment Methods

Teamgate

JULY 2, 2025

These small, consistent triggers can make your sales process feel second nature. Simplify your sales process to make it feel effortless. Personalized rewards can make the process even more satisfying. A system-based approach pushes you to ask, "Where in my daily process can I improve?"

Scale

Blulogix

JUNE 12, 2025

According to MGI Research’s 2025 Agile Billing Top 50 Buyer’s Guide , integration across the quote-to-cash (Q2C) process is one of the key gaps holding companies back from achieving true billing agility. Ready to see how BluIQ can transform your billing process and help you achieve integrated, automated, and accurate complex monetization?

Payments

SaaStr

JUNE 30, 2025

The major SaaS providers have announced another round of significant price increases for 2025, continuing a trend that’s putting pressure on enterprise software budgets across the board. The timing suggests Salesforce is accelerating its pricing cadence as revenue growth has further declined to single digits.

Pricing

Scytale

JANUARY 21, 2025

Data breaches are a modern-day nightmare for all types of businesses, particularly for SaaS companies handling sensitive customer information. Ransomware groups have also started targeting smaller SaaS providers, knowing their security defenses may not be as impermeable as larger enterprises.

Payment Services

Stax

FEBRUARY 19, 2025

Through strategic ISV partnerships, businesses can enhance their service offerings, streamline operations, and open new revenue streams. From a revenue perspective, these partnerships create new monetization opportunities and upsell potential. Payment gateways for seamless online transactions. What is an API?

Payments

SaaStr

JULY 10, 2025

larger revenue base by 2025. larger revenue base by 2025. The long tail in commerce is often bigger than the “enterprise” segment. Sometimes the bigger market wins, even with lower initial margins. When are smaller customers “better”? Olo was just acquired for $2B by Thoma Bravo after 20 years — a big success. 10x larger.

Technical Review

User Pilot

APRIL 24, 2025

Stripe: Product Manager, Local Payment Methods Cost Optimization Stripe is a financial infrastructure platform for businesses. Millions of companies, from the worlds largest enterprises to the most ambitious startups, use Stripe to accept payments, grow their revenue, and accelerate new business opportunities.

Payment Methods

Sales Hacker

FEBRUARY 11, 2025

Jordan demonstrates how to use the FIND (Focus, Investigate, Narrate, Deploy) process for your go-to-market strategy and how to speed this up with OpenAI’s Deep Research AI tool. Jordan also shares the prompts and processes he uses when researching target accounts, messaging buyers, and driving revenue.

ChatGPT

Teamgate

JULY 16, 2025

Set Up Sales Pipelines That Work for You A thoughtfully designed sales pipeline can turn a chaotic process into a smooth, repeatable system that gets results. "The agents who scale aren’t necessarily the best at closing deals – they’re the best at systematically moving prospects through a repeatable process."

Scale

USIO

AUGUST 19, 2024

SaaS Payment Integration for Software Companies In the ever-evolving landscape of software companies, effective payment integration is crucial for success. Cutting-Edge Technology and Robust APIs Utilizing cutting-edge technology and robust APIs ensures that your software can handle a variety of payment methods effortlessly.

Payment Solutions

SaaStr

SEPTEMBER 8, 2022

Our suite of financial tools makes it easy to turn recurring revenue into flexible growth financing. Pilot’s leading team of US-based experts, supported by elegant software, delivers world-class bookkeeping, tax, and CFO services trusted by growing businesses like yours. Welcome to Payfac-as-a-service.

SaaS Payments

SaaStr

AUGUST 29, 2022

SMB SaaS has a lot going for it: – Millions of them – Short sales cycles – Easier compete. So many VCs and others have gotten more and more excited about SMB SaaS. After all, there are far from SMB customers than enterprise ones. But SMB SaaS has a lot of challenges, too: Churn is much higher.

SaaS Payments