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SaaStr Podcasts for the Week with Bernadette Nixon, Jay Snyder, Nick Mehta, Loren Padelford, and Jason Lemkin

SaaStr

362: The Future of the Customer with Bernadette Nixon, CEO @ Algolia, Jay Snyder, Chief Customer Officer @ New Relic, and Nick Mehta, CEO @ Gainsight. This dynamic trio of SaaS experts share how to stay customer-centric and set yourself apart in today’s rapidly changing environment. I’m sure many of you use New Relic.

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The Ultimate SaaS Pricing Resources Guide

OpenView Labs

Pricing is a SaaS company’s most efficient profit lever, but it’s also one of the easiest things to screw up. Nailing your SaaS pricing strategy requires more than just picking the optimal price and forgetting about it. It includes the latest and greatest SaaS pricing resources, as well as some timeless staples.

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SaaStr Podcasts for the Week with Former Moveworks CIO and Lucidchart Co-Founder/CEO — December 13, 2019

SaaStr

Most recently Yousuf was the CIO & VP of Customer Success @ Moveworks, the advanced AI built for enterprise providing automatic resolution of IT issues. Most recently, Yousuf was the CIO and VP of Customer Success at Moveworks, the advanced AI built for enterprise, providing automatic resolution of IT issues.

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The subscription sales guide: how to sell subscriptions (B2B/B2C)

ProfitWell

Not only does your sales team need to bring new customers through the door, but they also need to ensure that what they’re selling matches up exactly with those customers’ expectations. B2B/Enterprise subscription sales. When you’re selling B2B or enterprise subscriptions, showcasing value throughout the sales process is a must.

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The Playbook to Hiring Your First VP of Sales and Not Screwing it Up…….with Cassidy Ventures Founder Brendon Cassidy (Video + Transcript)

SaaStr

So you look at companies, Top 10 SaaS companies in history, none of those companies got their first VP of Sales wrong. So I have a process, sort of a checklist. And you should prepare for a long process potentially to make this hire. I don’t really consider that to be a super ethical process.

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PODCAST 93: The Journey from 2x Founder to VC with Angus Davis

Sales Hacker

Today’s sponsor is Outreach , the leading sales engagement platform that enables sales reps to humanize their communications at scale, from automating the soul-sucking manual work that eats up selling time to providing action-oriented tips on what communications are working best. We were part of the office of the CTO. It worked out.

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Taking a $4B Company from Consumer to B2B with Pluralsight (Video + Transcript)

SaaStr

What sets apart some of the most successful, high-growth companies we see today—Slack, Dropbox, Atlassian—has been their ability to tap into and master a new GTM strategy: B2C2B. We saw inside the company this tension between our classroom business and this new B2C digital business, and we knew we had to make a decision.

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