Approaching Half a Million Customers: How to Win in SMB with BILL CEO and Founder René Lacerte
SaaStr
OCTOBER 23, 2024
Selling to Multiple Stakeholders If you sell into the Enterprise, you understand there are different stakeholders. This gets more challenging when you have stakeholders who aren’t the ones buying the software. I already have a solution.” Then, in 2017, with around $50M in revenue, BILL added payment capabilities.
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