Wed.Feb 21, 2024

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14 Data Analytics Trends for 2024: What You Can’t Ignore

User Pilot

In SaaS, the top data analytics trends can either be a revolution or just fluff. So what are the trends in the data analytics landscape that are actually important for product management ? In this article, we’ll explore the data analytics trends that are not just novel or talked about a lot but those that are changing the way we see and utilize data.

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Yes, It Can Take More Than a Year to Close a Big Customer

SaaStr

Dear SaaStr: Did it ever take you a year to close a sale? Absolutely. This is pretty common in the enterprise. It took me about 18 months to close Google, for example. And that was just for the initial group of users: Need identification and discussions with project manager over several months About 6 on-site meetings to review need identification and discussion with a broader group RFP Prototype of workflow Ensure integrations could be connected to custom apps Wait for new feature to ship A

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What Founders Must Do Before Their First Sales Hire with Mia Murphy

Predictable Revenue

Collin sat down with Mia Murphy from Tontine.ai, to discuss her transformative journey through the sales landscape. The post What Founders Must Do Before Their First Sales Hire with Mia Murphy appeared first on Predictable Revenue.

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Mastering Partner Marketing: What NOT to Do and How to Excel with Drata CMO Sydney Sloan

SaaStr

Welcome to the latest installment of our “ What’s New ” series where SaaStr founder and CEO Jason Lemkin sits down with some of the top leaders and founders in SaaS and Cloud to discuss What’s New and what should be top of mind for fellow founders. In the new episode, Jason sits down with Drata CMO Sydney Sloan to talk about what’s new at Drata, the role of CMO at Drata vs.

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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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What is the SaaS Magic Number and How Do You Calculate It?

Stax

“A man who stops advertising to save money is like a man who stops a clock to save time,” – Henry Ford In 1913, Henry Ford brought the assembly line to the automobile industry, because he knew that prioritizing efficiency in his plants would make him more profitable. And it worked; the Model-T was the most-produced car in the world until 1975.

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YouTube is Our Highest-Converting Channel Thanks to Micro-Influencers: Here’s Our Strategy

Buffer Resources

My company, Galan Leather Co. , sells a fairly niche product: handmade leather and wood writing accessories, plus other craft goods that writing and stationery enthusiasts will appreciate. Because of that, we’ve found that the most effective way to market to our audience is via very niche channels: specifically, micro-influencers on YouTube. Given our products’ aesthetic appeal, you may think Instagram would be the way to go.

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What Is Google Discover, and How Can You Boost Your Traffic?

The Moz Blog

Explore the intricate world of Google Discover and elevate your content strategy with insights from top SEO experts.

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Introducing WIN: “Warm Intro Navigator” by GTMfund & Cabal

Sales Hacker

Referrals are the lifeblood of sales. They convert better than any other sales channel and afford a more natural and authentic sales process. 84% of all buying decisions start with a referral. However, they don’t happen as much as they should. Too often, an investor, advisor, or friend could have made the difference between closed-lost and closed-won, but they simply weren’t aware.

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5 Best CRMs for A Staffing Agency: Top Tips & Options — Nimble

Nimble - Sales

Choosing the right CRM for your staffing agency can feel like searching for a needle in a digital haystack. It’s all about finding that perfect piece of tech that feels like it was made just for you and your team. But where do you even start? That’s where we come in! Welcome to our guide, […] The post 5 Best CRMs for A Staffing Agency: Top Tips & Options — Nimble appeared first on Nimble Blog.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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QuickBooks and Stripe Integration Guide

Chargebee

As a business owner, keeping your financial records organized and up-to-date is essential for making informed decisions and staying on top of your company’s finances. If your business uses Stripe as a payment processor and QuickBooks for accounting, you may have experienced the challenge of manually entering transaction data into QuickBooks. However, this tedious task can be eliminated with the integration of Stripe and QuickBooks.

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TECH X GAMES ACCELERATOR COMING TO LOS ANGELES SUMMER ‘24

Andreessen Horowitz

There is no excerpt because this is a protected post.

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How to Choose the Right SaaS Accounting Software for Your Business?

Chargebee

Looking for the best SaaS accounting software for your business? Check out our comprehensive guide with tips and insights on making the right choice.

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Navigating the Selection: What Are Key Criteria for Choosing the Right Monetization Platform?

Blulogix

Navigating the Selection: What Are Key Criteria for Choosing the Right Monetization Platform? By BluLogix Team Strategically Aligning Your Business Needs with the Ideal Platform In the vast sea of digital transformation, selecting the right monetization platform can feel like navigating through uncharted waters. The decision is crucial—choose correctly, and you set your business on a course for growth and innovation; choose poorly, and you may face obstacles that hinder your agility and scalabil

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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

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How to Choose the Right SaaS Accounting Software for Your Business?

Chargebee

Looking for the best SaaS accounting software for your business? Check out our comprehensive guide with tips and insights on making the right choice.

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How to build a successful embedded payments strategy | Ep 33

Payrix

We’ve seen it far too often. Software companies embark on their embedded payments journey only to discover they’ve underestimated the complexity that’s involved and struggle to launch. If you’re thinking about Embedded Payments for your platform, make time to listen to this episode of the PayFAQ Embedded Payments podcast. Our new host Ian Hillis is kicking off a multi-part series, exploring all the important details you should be thinking about before you get to far down the road.

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