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The Complete Guide to Online Customer Research

Neil Patel

Market research shows that 44 percent of brands feel recommending products on past preferences is imperative, while just 11 percent of customers agree. However, it’s essential to recognize that marketing isn’t a guessing game. Deep, ongoing market research is one of the best ways to truly understand your customers.

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How to Make It Through the Pre-Revenue Startup Phase

Baremetrics

Depending on the amount invested, it is possible that all members of the team are working full time jobs to support themselves and then doing that again to push their startup onto the market. This can be especially difficult if your startup is mostly developers as it requires a different set of skills.

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Selling into Startups 101: What You Need to Know to Find a Unicorn

Sales Hacker

Typically this occurs through a funding round that helps foot the bill for things like payroll, research and development, and endless La Croixs (we’ll discuss the various stages of a funding round shortly). Venture capitalists invest in startups because they believe in the founder(s) and their vision. It’s no longer just an idea.

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A Founder’s Guide to Getting More Leads – ASAP (Video + Transcript)

SaaStr

When I came to Gusto, we spent a lot of time talking with our customers and so truly customer centric company naturally and completely to figure out what to do next, where to find new customers, how to develop the product, all the things that are really important. But we weren’t talking to the external market. Jason Green : Okay.

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CAC Payback Basics: What It Is, How to Calculate It and Why It Matters

OpenView Labs

CAC encompasses all of the sales and marketing costs that a business has to shell out to land a single new customer (calculated as total sales & marketing expense in a period / total customers acquired in a period). It’s common to see a reduction in efficiency as a business scales, markets saturate, and competition increases.

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Web Summit Rio 2023: Summary of days 2, 3, 4.

SaaSHolic

There is a shift towards less capital-intensive startups with recurring revenues, and due diligence is crucial before taking on investors or advisors. The key to success is developing the product and having strong economics and a clear vision, especially during tough times.

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PR for Startups : Interview with PR Expert Julija Jegorova

Teamgate

I was planning to become a war correspondent, as was my role model and inspiration Anna Politkovskaya , but when the time came and I was invited to join a group of journalists from a very reputable broadcasting team to go to Palestine in 2010, when I was still at university, unfortunately, I had to reconsider my life choices.