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Digital Analytics 101: What Is It and How to Collect Digital Data?

User Pilot

How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? In this article, we also look at different kinds of digital analytics data, how to implement a digital analytics strategy, and the best tools to help you do it!

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The Ultimate Guide to Product Data Analytics for PMs

User Pilot

Product data analytics and product management are inseparable. Instead of relying on their hunches and anecdotal evidence, product teams should leverage data to make informed decisions. Our ultimate guide to product data analytics explores: The most relevant metrics teams should track. What is product data analytics?

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PLG for Enterprise: Best Practices for Scalable Business Growth

User Pilot

The approach is characterized by user-centric product design that enables users to realize the product value with minimum friction. This translates into increased customer satisfaction leading to higher retention and customer lifetime value. How do they handle support for their own customers?

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Product Team Structure – A Guide For SaaS Product Teams

User Pilot

In larger organizations, they may work side by side with QA engineers, product marketers , data analysts , or product ops managers. Some companies prefer to organize their teams around product managers with specialist skills , like growth or data analysis. Book the demo to see how it can support your product team structure.

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Product Analytics Guide for SaaS Products

User Pilot

TL;DR Product analytics is the process of collecting and analyzing usage data to get an objective and unbiased picture of user behavior in-app. Product analytics is a data-driven approach to understanding customer behavior and product usage. What’s more, you can collect data at scale for a more representative view.

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The Why, What & How Of Hiring A Transformational Customer Success Operations Leader

Valuize Consulting

If you’re a CCO or CRO at a B2B technology company, ask yourself these 3 critical questions: Is your existing Customer Success management team struggling to keep up with your customer’s needs and your business goals? Is collecting, analyzing and acting on critical customer data a challenge in your organization?

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

Which marketing channels did prospects engage with before becoming a customer? Using your CRM data, find the acquisition methods with the greatest ROI and double down. . Here are a few key metrics you can reference to test the efficacy of your acquisition strategy: Customer Acquisition Cost ( CAC ).