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Cognota’s Ryan Austin on Creating an Entire Category (LearnOps)

FastSpring

Ryan Austin had VP-level experience in training when he decided to start a consulting business to help enterprise-level companies with their corporate learning and development initiatives. Ryan and his team noticed so many inefficiencies across the L&D workflows. “It Before seeing good success in the company.

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Do SaaS Affiliate Programs Work? [+7 Related Stories from SaaS people]

Incredo

Precisely – about SaaS affiliate programs… SaaS partner programs entice both software providers and affiliate partners for various reasons: 1) SaaS products are usually low-cost. 2) Software companies can pay high commissions because they don’t sell physical products. 5) Everyone minds his own business.

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Iterative Approach to Localized Marketing for SaaS & Software

FastSpring

As a former agency owner, now the Chief Marketing Officer at FastSpring, David Vogelpohl has helped many software companies scale around the world. I interviewed him for insights into how to build a global growth strategy, especially when it comes to localization. I recently spoke to David about global marketing strategies.

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Sequencing Business Models: So You Want To Be A Platform?

Casey Accidental

Platforms can create an immense amount of long-term value for companies, or be a minor component of their product strategy to maintain product/market fit. But as we try to define platform as a business model strategy separate from any other, we can see that this quote is incomplete as a definition. The Types of Platforms.

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3 Must-Have CFO Skills: Operating Finance, Strategy and Communications

OPEXEngine

Coming up through the public accounting or consulting ranks, by contrast, practically sells itself, because it tells potential employers you’ve mastered the technical aspects of accounting from a best-practices standpoint. The people who are self-aware enough, as most CFOs are, would say what their weaknesses are in the interview process.”.

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How to Streamline PHP for SEO

Neil Patel

However, this flexibility is what gives developers room to work without too many restrictions. The goal of every SEO, site builder, and creator is to develop a website that is engaging, simple, entertaining, and effective at a certain goal. Still, there are some SEOs who think dynamic URLs are bad for SEO.

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Spendesk’s Nicolas Marchais on evolving with your market

Intercom, Inc.

If people aren’t looking for your solution, you have to educate them about the problem your product solves. So they created a software that provides control, visibility, and payment methods for corporate finance teams. Instead, focus on fostering a culture of communication and feedback loops between the team.

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