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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

They prioritize revenue growth, market share and profit maximization differently. Maximization (Revenue Growth) - maximize revenue growth in the short term. Many mid-market software companies price with the goal of revenue maximization, negotiating for the highest possible price in each sale.

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Customer Churn 101: How to Identify and Address It

User Pilot

Involuntary churn happens because of failed payments, expired credit cards, or organizational changes like the departure of a product champion. Both types of customer churn impact your growth and revenue churn rates, but voluntary churn is where most teams can make the biggest impact. This isn’t just about revenue.

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The Ultimate Guide to Online Payment Processing

Stax

Customers in this age of instant gratification always expect a smooth and seamless online payments experience. As a business owner, you must have a clear understanding of how online payments processing works to be able to create a hassle-free checkout process that will keep buyers coming back to your eCommerce store.

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Credit Card Processing for Small Business: Everything You Need to Know

Stax

Whether you are starting a new online store or looking to grow your existing brick-and-mortar small business, you must make provisions for accepting credit card payments. In this article, you will discover all you should know about credit card payment processing for small businesses.

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How to Grow a Roofing Business: An Expert’s Insights

Natalia Luneva

Here’s how to build a brand that resonates locally: Craft a Memorable Identity: Choose a business name that’s easy to remember, pronounce, and spell. Use consistent colors, fonts, and messaging across all platforms, website, social media, trucks, uniforms, and signage. Fast turnaround? Storm recovery experts?

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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

This is part two of a three part series on sequencing business models. Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. This essay is a collaboration with Gilad Horev.

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State of the Cloud 2023 with Bessemer Venture Partners (Video + Podcast)

SaaStr

SVB collapsed, market multiples are down, yet the IPO window is re-opening, and we have a platform shift to AI that’s exciting everybody. The Macro Impact On Public Cloud Software Over The Past Year Cloud stocks dropped in 2022 in a severe market pullback event that Bessemer Venture Partners call The SaaSacre. Let’s find out.