Book Communication Marketplace as a Service Underperforming Technical Team 
Sales Enablement, SaaS and Growth
MARCH 23, 2020
Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.
Neil Patel
APRIL 20, 2021
That’s because Seth Godin has written over 20 bestselling books. In the book Influence: The Psychology of Persuasion , author Robert B. Make no mistake: You’re a product; and like any product, you have to successfully communicate the value of that product. People trust their opinions. Seth doesn’t waste words. Cialdini, Ph.D.,
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FastSpring
APRIL 13, 2023
When Justin and his initial team started looking for a way to capitalize on VR/AR technology, they focused their attention on the “made-to-order” industrial market. But Dopple’s team took the opposite approach. But it’s not great yet about communicating that information in a real world way. In offline, things are embodied.
SaaStr
JANUARY 28, 2020
So, Aaron and I wrote a book together in 2014 or something. We wrote a book together. Our monthly self-service churn went from like 3% to like 9%, right? If something bad happens, you’re going to have to cut your burn, probably. Aaron’s going to talk about what in a few minutes? Jason : All right. Aaron : No.
SaaStr
MARCH 20, 2020
317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences. And so that’s when I went to Slack to start their growth marketing team.
Sales Hacker
MARCH 2, 2020
As a lifelong learner, I turn to books whenever I want to expand my thinking or improve my performance. And for leveling up your sales skills, nothing beats a good sales book. So what are the best sales books for helping you reach peak performance? Books that made the cut: Are on my own bookshelf. The Transparency Sale.
Neil Patel
JANUARY 20, 2021
Post your team photos like Zappos. Don’t Just Promote Products and Services. Bombarding your fans with 10 poor-quality updates in an hour. Most people form groups around: Their brand/business Their products/services A specific lifestyle e.g. a book club or a journalling club Specific topics e.g. a content marketing group.
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