SaaS Conversion Funnel: How to Track & Drive Growth
User Pilot
JUNE 5, 2023
For example, PQLs, demos, and sign-ups measure success in the acquisition stage, while the customer lifetime value, ARR, and ARPU are measures of success in the revenue stage. Book a demo to learn how it can help you, too. This may be a conversion to a trial user, freemium user, paying user, or even an account upgrade.
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