Remove Benchmarks Remove Marketplace as a Service Remove Metrics Remove Sales
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What’s Holding Up Buyers And How To Meet Them Where They Are With Chris Perrine, Vice President of G2 Asia Pacific (Pod 643 + Video)

SaaStr

Revolving door decision-makers impact the length of time it takes to complete a project and create a longer sales cycle. Should you purchase through a third-party marketplace? Do you need extra services that a Value-Added Reseller can provide? If you’re buying from a 3rd party, is a cloud marketplace a better option?

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Top 4 SaaS Valuation Metrics at Different Growth Stages

OPEXEngine

In this blog, we are looking at the business metrics that can be measured quantitatively and providing a few insights on how investors analyze them. We’ve talked to dozens of our SaaS customers, as well as investors to learn more about what is happening with these key metrics. SaaS Metric #1 – Annual Recurring Revenue (ARR).

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2021 Financial & Operating Benchmarks: How to Become One of the ‘Haves’ of SaaS

OpenView Labs

In 2021 the ‘ Rule of 40’ died, according to our latest 2021 Financial & Operating Benchmarks report that launched last week. . Here’s what you can do to move the needle: Sales: Sell to the right customer and don’t get too greedy on the initial deal. You can start by defining what your ideal sales process should look like.

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21 of The Top Product Announcements You Missed at SaaStr Annual

SaaStr

Pendo for Startups” gives companies access to the product usage data that today’s investors consider alongside business metrics as they vet deals, as well as sentiment and guidance tools to improve product usage and adoption. The company also unveiled ProfitWell Benchmarks to see how your company stacks up against similar firms.

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Six Reasons You Should NOT Create a Category

SaaStr

Customers of category creators benefit from a company in the marketplace seeking to help them solve complex problems, get promoted and self-actualize in their own lives and career journeys. So without a proven attribution or sales qualification framework to benchmark against, how do you justify investments in category marketing?

Scale 110
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Losing Sleep? Hiring Has Officially Replaced Cash as a Key Reason Startup Founders Are Up at Night

OpenView Labs

As part of our last three annual finance and operating benchmarks surveys, we’ve asked nearly 2,000 startup founders and leaders of B2B SaaS businesses this simple question: “What’s keeping you up at night?”. It’s one of my favorite questions, even though it’s really not a financial or operating metric at all. .

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Driving Success for Small to Middle-Market SaaS Companies

OPEXEngine

An additional non-financial constraint is a fact that these customers typically lack experience in software procurement and implementation, and this adds friction to the sales cycle. Customer success is usually staffed by a mix of customer support, sales, and engineering folks contributing some portion of their time to the Cost of Revenue.