Benchmarks Business Model Pricing Underperforming Technical Team 
OpenView Labs
JANUARY 29, 2020
The much-discussed pricing strategy took over the SaaS world and helped fuel the phenomenal success of SaaS pioneers like Dropbox, Evernote, SurveyMonkey and Hootsuite. Here’s a list of the top freemium pricing strategy resources: Table of Contents. When is freemium the right strategy for your business? Freemium benchmarks.
OpenView Labs
SEPTEMBER 17, 2019
This week we released our third annual Expansion SaaS Benchmarks report. But benchmarks alone are not enough. We’ve got to make the leap from benchmarks to action. Here’s our advice on how to use the benchmark data to grow even faster in 2020. Lack of segmentation leads to weak product-market fit.
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Baremetrics
AUGUST 1, 2021
Acquiring customers for SaaS is a completely different ball game altogether than, say, for the traditional business models (think: eCommerce, for instance). In the SaaS industry, acquiring new leads through short-term marketing promotions will not cut it--which works as a killer strategy for the eCommerce business model.
OpenView Labs
JULY 8, 2019
Pricing is a crucial, pivotal element in any SaaS success story. Most frustratingly, despite its central role in building and sustaining a company, it’s not a skill that’s taught in business school. For a lot of companies, especially startups and expansion-stage organizations, figuring out pricing involves a lot of trial and error.
Baremetrics
JANUARY 24, 2021
The benchmark customer churn for SaaS for SMBs is 5%. We knew if we wanted to keep our business growing, we needed to figure out why so many customers were leaving, and provide the value-add they need to stay. We were looking to relaunch the user-driven, SaaS side of our businesses. At 19.20%, we were dramatically off-base.
Sales Hacker
SEPTEMBER 4, 2018
In the buyer-centric digital economy where access to product information is just a touch away, the likelihood of business success depends primarily on the buyer experience. Here are some eye-opening facts: Customer experience will topple the product itself and its price tag as the key brand differentiator by 2020, according to a Walker study.
Chart Mogul
SEPTEMBER 15, 2023
The SaaS Business Model & Metrics: Understand the Key Drivers for Success by David Skok, Matrix Partners SaaS Metrics — 201 A slightly deeper dive into SaaS industry metrics. Benchmarks across the PLG user journey The hardest part of PLG might actually be… marketing?! It literally tries to make all industries happy.
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