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Customer Interviews: The Most Insightful B2B Marketing Technique Marketers Often Ignore

Chart Mogul

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. That’s because B2B businesses address particular niches, where customers don’t spend as much time online.

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Customer Interviews: The Most Insightful B2B Marketing Technique Marketers Often Ignore

Chart Mogul

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. That’s because B2B businesses address particular niches, where customers don’t spend as much time online.

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SaaStr Podcasts for the Week with Pilot and Doctolib — March 20, 2020

SaaStr

As for Rachel, prior to joining Pilot, she saw the hyper-growth of Slack firsthand enjoying a couple of different roles including Head of Growth Marketing and then also Head of Self Service and Platform Marketing. How does Rachel see marketing move ever close to the function of customer success today?

SMB 180
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The Definitive List of Top SaaS Blogs and Influencers

SaaSHolic

We’ve decided to put together a killer list, categorized and organized to help you find and consume world-class SaaS and subscription content from the best people and companies in the market. Steli Efti Founder and CEO of Close.io , Steli is a well-known reference for startups and B2B sales and prides himself on being a hustler.

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The Definitive List of Top SaaS Blogs and Influencers

SaaSHolic

We’ve decided to put together a killer list, categorized and organized to help you find and consume world-class SaaS and subscription content from the best people and companies in the market. Steli Efti Founder and CEO of Close.io , Steli is a well-known reference for startups and B2B sales and prides himself on being a hustler.

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The Gift of Gab

ProfitWell

Plus, an AMA on all things referral marketing. Your top subscription news. Monetizing existing customers is highly contingent on customer success. Top trends and best practices for B2B companies and consumer brands. How to scale this customer acquisition channel. Here's where to sign up.

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Top 10 Resources To Help You Manage Your SaaS Sales Like a Genius

Incredo

With this sales model, a SaaS service provider can earn more than $100,000 per year for a product, but only as long as the company is equipped to meet all the requirements of enterprise B2B sales. First, both the product itself and the customer service that comes along should be enterprise grade. Focus: B2B Enterprise Sales.