B2B CTO Hire Product Marketing SaaS 
SaaStr
JANUARY 10, 2020
In Today’s Episode We Discuss: * How Bob made his way into the world of SaaS and came to found Crossbeam. * What were the core mistakes that he made with RJ Metrics? * Does Bob agree with the notion that channel sales have completely died in the world of SaaS? Loving our podcast content? What did he mean by this? Why is this?
SmartKarrot
FEBRUARY 16, 2022
Software as a service or SaaS has been growing as a leading software distribution model. The world of SaaS has simplified software creation and distribution making access easier than before. Leveraging the power of cloud technology, SaaS has re-engineered the way we look at modern technology and software. Aaron Levie.
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SaaStr
SEPTEMBER 24, 2021
Christine Spang, Co-Founder and CTO @ Nylas. Dave Walters, CTO @ Hired. Christa Diaz, Senior Director, Customer Success @ Hired. Jenn Knight, Co-Founder, CTO @ AgentSync. Brian Peterson, CTO @ Dialpad. Nicole Culver, Director of Product Marketing, SaaS @ Bandwidth. Kristen Ditsch, Sr.
OpenView Labs
JULY 2, 2020
Pricing is a SaaS company’s most efficient profit lever, but it’s also one of the easiest things to screw up. Nailing your SaaS pricing strategy requires more than just picking the optimal price and forgetting about it. It includes the latest and greatest SaaS pricing resources, as well as some timeless staples.
ProfitWell
JANUARY 2, 2020
The most important distinction you can make between different customers is whether your company is selling to individual customers (B2C) or to businesses (B2B). B2B/Enterprise subscription sales. When you’re selling B2B or enterprise subscriptions, showcasing value throughout the sales process is a must. Market data.
SaaStr
NOVEMBER 21, 2019
We are a purely B2B fund, focused on software and fintech. Education has impacted both the supply of … we’re talking about the B2B SaaS entrepreneurs and the supply of investors. Maybe fifty of them are B2B SaaS. What we’ve seen is the playbook to start a B2B SaaS company has become quite obvious.
Chart Mogul
JULY 1, 2020
Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. That’s because B2B businesses address particular niches, where customers don’t spend as much time online.
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