SaaStr

DECEMBER 14, 2023

“Doubling Down” is a new series where we hear from top B2B SaaS investors on their most recent activities and takes on the current market. To prioritize efficient growth. #4. What’s your pulse check on the venture markets right now, today? Check that out here. What’s your most recent disclosed investment?

Venture Capital 216

Venture Capital Benchmarks Cloud compliance 216

Mucker Capital

MARCH 5, 2024

To ensure compliance, take the unsubscribe link seriously. For B2B emails and prospecting, however, the emails should look more personal and one-on-one. For bulk senders, use the unsubscribe list or unsubscribe header to make it easy to unsubscribe. Alternatively, you can include the link in the body of your email.

compliance 52

compliance B2B Strategy Branding 52

SaaStr

MARCH 28, 2024

“Doubling Down” is a new series where we hear from top B2B SaaS investors on their most recent activities and takes on the current market. I spend a lot of time researching software trends in vertical software, compliance, and AI. What’s your pulse check on the venture markets right now, today?

Venture Capital 251

Venture Capital Cybersecurity Scale Artificial Intelligence 251

Chart Mogul

FEBRUARY 25, 2021

Our challenge is the same one that plenty of early-stage B2B SaaS companies confront: our ideal customer persona (ICP) is extraordinarily narrow. It’s also rewarding to see them help each other out — sharing a contract template, or recommending a patents lawyer in France, or some compliance software to try. Lessons learned.

Sales Recruiting 80

Sales Recruiting Scale SaaS Branding 80

Chart Mogul

FEBRUARY 25, 2021

Our challenge is the same one that plenty of early-stage B2B SaaS companies confront: our ideal customer persona (ICP) is extraordinarily narrow. It’s also rewarding to see them help each other out — sharing a contract template, or recommending a patents lawyer in France, or some compliance software to try. Lessons learned.

Sales Recruiting 52

Sales Recruiting Scale SaaS Branding 52

Intercom, Inc.

MAY 24, 2018

As the Head of Growth Marketing at Clearbit , and previously a co-founder and CEO of more than a few startups (including WorkMob, ApiXchange, and GoFlow), Matt Sornson knows these pitfalls intimately and how to avoid them. Here are five quick takeaways: At Clearbit, all marketing falls under growth marketing.

Data 182

Data Scale Underperforming Technical Team Sales Hiring 182

Sales Hacker

JUNE 30, 2022

6 steps to creating sales and marketing alignment. Watch the webinar: Making ABM Stick: How to Create Marketing and Sales Alignment that Lasts. Why is sales and marketing alignment so important to ABM? B2B buying has changed. There might appear to be compliance at first, but it’s short-lived and surface-level.

Management 101

Management Marketing Sales Leadership 101