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How to Drive Revenue With PartnerOps

Sales Hacker

As a result, more products are being discovered and sold through online marketplaces, like the Salesforce AppExchange and the AWS Marketplace. An ecosystem of related products and channel partners exist around every B2B product. Examples of partner-to-partner marketplaces: MeasureMatch , PartnerStack.

Payments 100
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Navigating Choppy SaaS Waters

Chart Mogul

In the SaaS world, that means the consumer-facing apps & marketplace SaaS have a tougher time ahead. B2B is in a similar bind — a conservative spending approach and a tougher financing environment will affect SaaS spending as well, meaning that we might see things get worse before they get better.

SaaS 52
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The SaaS Trust Crisis with Godard Abel (Video + Transcript)

SaaStr

The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And today, I’m very excited to be the co-founder and CEO of G2 where we’re building the world’s leading marketplace for SaaS software. The situation is getting worse. Godard Abel | Co-Founder and CEO @ G2.

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25% of B2B SaaS Sales Are Headed to Cloud Marketplaces

OpenView Labs

Now—a happy consequence—cloud marketplaces are on a similar trajectory of growth and have opened up a powerful go-to-market channel for sellers that you probably haven’t heard of yet. Not to mention 73% of B2B buyers prefer the convenience of digital buying through ecommerce, web direct or marketplaces (more on that later). .

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Facebook Workplace’s Julien Codorniou on turning companies into communities

Intercom, Inc.

But as the college-dorm-room startup matures, there’s a fascinating twist to be found in the way it applies its new mission to Workplace, a B2B startup within the (former) startup. It’s easy to connect the dots between mission and product when you consider the social media behemoth’s more than 2 billion worldwide users.

Scale 151
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SaaStr Podcasts for the Week with Outreach and OverView — December 20, 2019

SaaStr

Befofe that Manny was a Senior Product Manager @ Amazon where he engineered the compensation system for Amazon Associates and Web-Services which accounts for 15% of Amazon’s traffic. 293: Congratulations you’ve built a product that’s proven itself in the marketplace! Loving our podcast content?

Scale 142
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Q&A with Maria Pergolino, Anthony Kennada, Aaron Ross and Jason Lemkin (Video + Transcript)

SaaStr

And I remember being at that Dreamforce in 2009, which was awful. Our monthly self-service churn went from like 3% to like 9%, right? There’s research in challenging the customer that now there is the purchasing committee in B2B, and then companies are already past the awareness phase, and then hovering around decision phase.