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SaaS Churn: Myths, Benchmarks, and Strategies to Retain More Revenue

FastSpring

In this article, we take our best shot at answering these and many other questions surrounding churn. table of contents to jump between sections of this article. The more complex it becomes, the more likely someone will make a mistake calculating it at some point, and you’ll have a misleading metric.”. Look for Red Flag Metrics.

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End of Year Software Discounts: Savvy Cost Saving or Short-Sighted Business Move?

Sales Hacker

For example, in the reference above, Apple doesn’t technically discount their technology on Cyber Monday. For example, Peter Kazanjy , Cofounder of Atrium HQ , suggests saving on commodities but splurging when there’s a superior differentiated solution. A vendor may say “Oh yes, we have at-a-glance metrics also.”

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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. We have someone that probably 98 percent of you know virtually or socially in some sense, Dharmesh Shah, founder and CTO of HubSpot. But of course, it wasn’t always quite that big!

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SaaS marketing guide: differentiate your SaaS marketing strategy

ProfitWell

When someone comes across the article, they’re introduced to your product and might be convinced to give it a try. Social marketing helps companies target specific buyer personas, is compatible with mediums from article content to viral videos, and can help you directly drum up plenty of leads and sales. Get social.

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These 36 RevOps Leaders Have Something (Great) to Say

Sales Hacker

It’s not all technical. Here are just a few topics that our RevOps leaders talk about in Linkedin posts, articles and podcasts: Revenue acceleration plans. Ben is always creating content including ebooks, templates, infographics and articles about tech stacks. Want a bit more context? Check it out. Why Follow RevOps?

Scale 102
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SaaStr Podcast #364 with Figma Head of Sales Kyle Parrish

SaaStr

There’s actually an article. It’s a Harvard Business Review article that’s pretty outdated at this point, but still rings true for me. You’ve got to have a technical aptitude and excitement for the product. So excitement about the product, being able to understand it at a technical aspect.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

are just as critical as understanding the fundamental SaaS metrics such as LTV/CAC, payback, etc. Nikki Ivey is Cofounder of SDRDefenders and Head of Growth Development at Cultured Perspective, a Black owned Startup Consultancy. “An entrepreneurial leader and advisor from a technology background. No one does it alone.

Scale 130