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Finding the Next Wave of Growth: S-Curves and Product Sequencing

Casey Accidental

I’ve had the pleasure of speaking at TCV’s Engage Summit the past two years. The Summit gathered ~40 CPOs and product leaders to chat through topics centered around product development and product-led growth. Eventually, the company needed to layer in new advertiser focused loops to monetize, but I’ll skip that detail for now.

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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

The different roles in SaaS companies: Chief Executive Officer : As the highest-ranking executive, this person ensures the company runs smoothly and employees are happy and engaged. They also manage finances and supervise one or more engineering teams. What is a SaaS business model? Average salary: $196,172/yr.

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Demand-Side Platform vs Ad Network: Which One Is Better For Media Buying?

The Marketing & Growth Hacking Publication

The duopoly of DSPs and ad networks explained The landscape of digital advertising is always undergoing continuous changes. This also refers to media buying platforms. On the other hand, the online advertising industry is already overcrowded. ad networks and demand-side platforms. Both of them serve the same goal?

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25 Tools for Bootstrapped Companies

Neil Patel

Wrike also makes collaboration seamless with shared calendars, file sharing, and team reports time tracking. It also integrates with over 400 other SaaS tools and software platforms like Salesforce, WordPress, Hubspot. Hosting is also built into the platform, so there’s no need to mess around with a separate hosting company.

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Using PLG and Sales Led Growth Together to Drive Exponential Results

FastSpring

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I Set up a demo or try it out for yourself. Jump to video.

Scale 123
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How Nudge Coach reduced customer churn by over 70%

Baremetrics

Transitioning to SaaS On January 1st 2020, we transitioned the company out of a strategic partnership (we were operating the platform under a non SaaS business model!). We were looking to relaunch the user-driven, SaaS side of our businesses. This means that our revenue churn was very low.

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Paid Search Management For SaaS Start-ups - An Interview With Soren Ryherd, CEO, Working Planet

Outseta

The company is focused on “putting the math behind advertising for data-driven, profitable results.” Before we get into the interview, a bit of background - I have hired Soren’s team at Working Planet multiple times. Soren Ryherd: We build profitable customer acquisition programs using paid digital advertising.