Neil Patel

DECEMBER 11, 2022

You can also send out targeted messages, for example, when a customer: Submits a form to download your white paper, video, case study or other free item. Acquisition emails, designed to introduce customers to your sales funnel for products or services. Be sure to sound human, not like a sales robot.

Marketing 131

Marketing Sales Funnel Retention Branding 131

Practical Advice on SaaS marketing

OCTOBER 12, 2011

Marketing supports the entire customer acquisition process: generating awareness building interest attracting leads nurturing leads into qualified opportunities converting opportunities into paying customers. These companies tend to rely heavily on webinars, white papers, and speaking at industry events. Unported License.

Marketing 100

Marketing Social Media Acquisition Sales Funnel 100

Baremetrics

SEPTEMBER 19, 2021

After-Sales How to Optimize Your Purchase Cycles With Baremetrics 1. New Customer Acquisitions and Sources of Revenue 2. And How Does It Differ From a Sales Cycle?) Comparing your acquisition cost and the average revenue per customer gives you greater insight. Capturing More Market Share The Five Purchase Cycles 1.

Benchmarks 92

Benchmarks Acquisition Customer Lifetime Value Churn 92

Unbounce

MAY 1, 2019

For example, we can spin up landing pages with forms that provide access to an ebook, guide, or white paper. These can then be supported by blog content published elsewhere, and you can build the sales funnel with nurturing in mind. Adding this extra step into the funnel resulted in a 90% drop-off.

SaaS 111

SaaS Marketplace as a Service Software Review Technical Review 111

Neil Patel

AUGUST 5, 2021

If your brand appeals to Gen Z and millennials, you should look at Snapchat as a way to increase user acquisition, brand awareness, and sales. Depop allocates 50 percent of their total social media spend to Snapchat after achieving a 77 percent lower cost per acquisition compared with other channels. Marriot Bonvoy had a 3.4x

Strategy 145

Strategy Social Media Advertising Branding 145

Neil Patel

OCTOBER 18, 2021

A few business goals you can achieve with your content include: brand awareness customer acquisition sales customer retention engagement levels. podcasts email newsletters and campaigns user generated content (UGC) long form pieces white papers. White Papers. Plus, they are great for earning passive income.

Social Media 134

Social Media Content Marketing Technical Review Sales Funnel 134

The Marketing & Growth Hacking Publication

DECEMBER 29, 2018

That could be acquisition of potential customers, retention of existing ones, making more people aware of your brand or your products, or really anything else. For example: The average buyer guides themselves through 60% to 90% of the traditional sales funnel before ever contacting a brand or salesperson. any of it?—?to

Content Marketing 40

Content Marketing Marketing Entertainment Advertising 40