Neil Patel

DECEMBER 11, 2022

You can also send out targeted messages, for example, when a customer: Submits a form to download your white paper, video, case study or other free item. Acquisition emails, designed to introduce customers to your sales funnel for products or services. Be sure to sound human, not like a sales robot.

Marketing 131

Marketing Sales Funnel Retention Branding 131

Unbounce

MAY 1, 2019

For example, we can spin up landing pages with forms that provide access to an ebook, guide, or white paper. These can then be supported by blog content published elsewhere, and you can build the sales funnel with nurturing in mind. Adding this extra step into the funnel resulted in a 90% drop-off.

SaaS 111

SaaS Marketplace as a Service Software Review Technical Review 111

Neil Patel

AUGUST 5, 2021

If your brand appeals to Gen Z and millennials, you should look at Snapchat as a way to increase user acquisition, brand awareness, and sales. Depop allocates 50 percent of their total social media spend to Snapchat after achieving a 77 percent lower cost per acquisition compared with other channels. Marriot Bonvoy had a 3.4x

Strategy 145

Strategy Social Media Advertising Branding 145