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Generating growth: Insights from a former software company CRO | Episode 37

Payrix

When it comes to software, success doesn’t hinge on innovation alone. No one knows this better (or more intimately) than a software company Chief Revenue Officer (CRO). Adam Tesan, CRO at Worldpay for Platforms, is a seasoned executive leader with decades of experience in sales, marketing, and revenue in the software space.

Payments 147
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How to Find the Best Subscription Management Tools

Subscription Flow

As a business that provides software as a service, you will not only need to jump on this bandwagon, but more importantly, you will need the right set of subscription management tools to stay on it to keep reaping the profits of this booming industry. Did you know the subscription economy is touted to reach $1.5 trillion by 2025 ?

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Subscription Billing for Businesses: Everything You Need to Know

Stax

This business model has now been adapted very well in the internet age, especially in the SaaS (Software-as-a-Service) and eCommerce industries. They were able to sign up for subscription-based services for things like groceries, cosmetics, clothing, etc. The alternative? What Is Recurring Billing?

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5 Funnel Analysis Examples For SaaS Companies (+ Process & Tools)

User Pilot

From marketing funnel analysis to review funnel analysis, this article shows you the most important funnels for SaaS. TL;DR Funnel analysis helps map out all the steps website visitors and in-app users take to achieve conversion goals , like signing up for your tool or completing the onboarding process. Activation funnel.

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What is the SaaS Magic Number and How Do You Calculate It?

Stax

For modern Software as a Service (SaaS) companies, the automobile is replaced by primarily digital and cloud-based solutions and software. Enter the SaaS Magic Number, which measures the return on sales and marketing spend in generating new subscription revenue. What is the SaaS Magic Number?

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How a CRM Can Boost the Business Efficiency of SaaS Companies

Subscription Flow

Many software and applications are there that claim to boost the performance of your business, but today, the focus of businesses is such technology that can ensure growth in the long run. Customer Relationship Management ( CRM ) software are the ultimate solution to help you.

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User Profile: What Is It and How to Create One?

User Pilot

This article focuses on user profiles in the SaaS context. Demographic information like age, gender, location, and income helps tailor services for different population segments. Transactional data on purchases, plans, and payments enables revenue analysis, recommendations, and frictionless buying experiences.