Remove Acquisition Remove Payment Methods Remove Pricing
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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

Most startups play defense when discussing pricing with customers. They use pricing as an offensive tool to reinforce their product’s value and underscore the company’s core marketing message. For many founding teams, pricing is one of the most difficult and complex decisions for the business.

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The Vertical SaaS Gold Rush: Why Non-Tech B2B Is Growing 250%+ Faster

SaaStr

Regulatory Requirements Create Infinite Moats Try switching away from Toast when you’ve got 50 restaurant locations with integrated POS, payments, payroll, and compliance systems. Lower Competition = Higher Prices In horizontal markets, you’re competing with 47 project management tools.

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How SaaStr Fund-Backed RevenueCat Went from a $1.5M Round at $7M Valuation in 2018 to $500M+ Today

SaaStr

The Problem Was Real: Apple and Google’s app stores weren’t giving developers the data they needed. Pricing Innovation: RevenueCat moved from flat fees ($120-$499/month) to a percentage of revenue model, making their tools accessible to smaller developers while scaling with larger ones. The Bottom Line From a $1.5M

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SaaStr AI App of the Week: Syllable.ai

SaaStr

Financial Services: Mortgage & Loan Processing Help users explore mortgage options by collecting key inputs like purchase price, credit score, down payment, and property location, then presenting tailored loan choices with current rates. Business Impact: Increase qualified lead volume 3x while reducing cost per acquisition.

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SaaS Platform Explainer: Definition, Examples, and How to Grow in the Software as a Service Industry

Stax

From CRMs to payment processors, you can connect your favorite tools to create a seamless, customized workflow that boosts efficiency and data accuracy. SaaS vs IaaS SaaS (Software as a Service) delivers ready-to-use applications over the internetthink tools like email marketing platforms, CRMs, or ecommerce software.

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What is Vertical SaaS?

Stax

Join the Payments-Led Growth Movement Sign up to keep up-to-date with the latest trends in payments, vertical SaaS, and technology from industry experts. financial services, healthcare, real estate, eCommerce, etc.), This increases conversions and ROI and lowers the customer acquisition cost. What is Vertical SaaS?

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How to Create a Successful Customer Expansion Strategy? (+Best Practices)

User Pilot

What if you could boost revenue without having to invest a small fortune in new customer acquisition? These are available at the checkout at discounted prices. Customer expansion through user-based and usage-based pricing plans The final way to drive customer expansion is through user-based and usage-based pricing tiers.

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