OpenView Labs

APRIL 16, 2020

Those who went through the 2001 and 2008 economic downturns emerged with valuable lessons on navigating a crisis—not to mention a heck of a lot of resilience. You were SVP of Business Strategy at Macromedia as the dot-com bubble burst and the economy halted after 9/11. Can you walk me through what that was like?

Leadership 98

Leadership Business Model Healthcare Travel 98

CustomerSuccessBox

JUNE 7, 2022

The capacity to forecast that a specific customer is at a high risk of churning while there is still time to do something about it is a major new possible revenue generator for any company. For churn that we don’t want, we then raise these issues at a team, cross-functional, and strategy team level. Not all churn is bad churn.

Churn 52

Churn Management Retention Customer Success 52

Neil Patel

MARCH 25, 2021

To accomplish this, you’ll need a good marketing strategy and access to the best digital marketing tools. Instead, you should implement an email marketing strategy on day one. With Trello, everything related to your online marketing strategy can be shared in the same place. It only takes a few minutes to set up a board.

Payment Methods 144

Payment Methods Social Media Marketing Business 144

OpenView Labs

APRIL 25, 2020

Michael Burry (of “The Big Short” fame) wrote in a 2001 investor letter (opens PDF) : “$1 selling for $0.50 But the institutions buying and selling securities (and the combination of all their strategies / knowledge) are apparently comfortable with current prices all of that taken into account. one day, $0.60 the next day, and $0.40

Marketing 52

Marketing Government Forecasting Pricing 52