SaaStr

SEPTEMBER 9, 2021

I was lucky to catch up recently with one of my very favorite SaaS founders, René Lacerte, CEO Bill.com. Bill.com has become an SMB powerhouse, with 120,000+ customers and a stunning $25B+ market cap. Bill.com had to develop a network that today has millions on vendors processing bills and payments on it. But it paid off.

SaaS Payments 62

SaaS Payments Payments Payment Services Scale 62

SaaStr

NOVEMBER 1, 2023

Well, fast forward to today and it’s truly an SMB powerhouse. How is SMB SaaS doing today? Transaction Fees Growing Far Faster (38%) Than Software / SaaS License (21%). Both Bill and Shopifty have morphed over the years from almost pure SaaS companies to payments platforms built on top of a SaaS core.

Payment Services 336

Payment Services Payments SaaS Payments Payment Solutions 336

SaaStr

DECEMBER 3, 2023

So over the past decade-and-a-half we’ve come up with a lot of yardsticks, metrics and rules for SaaS companies. But — they are broken if you aren’t really a traditional, 100%+ NRR SaaS company. In particular: Hybrid SaaS with payments and fintech usually has far, far lower gross margins than pure software. It depends.

SaaS Payments 272

SaaS Payments Metrics SMB Payments 272

Stax

APRIL 3, 2025

But launching your eCommerce store is just half the equationaccepting payments efficiently and effectively is a whole different ball game. On the surface, it seems effortless, with customers only taking a few seconds to initiate and complete payments. The eCommerce payment solution infrastructure involves several key players.

Payment Methods 88

Payment Methods Merchant Services Payment Solutions Payment Services 88

SaaStr

APRIL 17, 2021

Over $500,000 revenue per employee. Monetizing ecommerce via subscriptions, but not payment processing. Billion in GMV processed, up a stunning 91% from 2019. Billion in GMV processed, up a stunning 91% from 2019. Rather, it charges for software subscriptions to take payments on its websites. 85% NRR.

Payment Methods 334

Payment Methods Merchant Services Payments Payment Services 334

SaaStr

SEPTEMBER 22, 2022

So when we first started writing about Bill.com at its IPO , it was a sleep SMB accounting product. And its payments network to roll out. But yes, it’s the most incredible SMB growth story in SaaS we’ve ever seen. Don’t let anyone tell you it can’t be done with SMBs. #2. 131% NRR.

SaaS Payments 64

SaaS Payments Payment Services Payment Solutions Payments 64

SaaStr

AUGUST 24, 2022

Toast isn’t accelerating the way some SaaS leaders are, but still, 59% growth at $800m in ARR is something a few years back we would never have thought possible. #2. SMB sales (most of Toast) is very tough to do without a highly efficient and effective sales force. Overall, Toast isn’t quite a SaaS company.

SaaS Payments 321

SaaS Payments Scale SMB Payment Solutions 321

SaaStr

APRIL 23, 2021

Bill.com is one of the quiet SaaS success stories. Now they’ve scaled to $200m+ ARR growing 38% selling just to 100,000+ SMBs, solving a hard problem (i.e., automating the back office and payments and billing for SMBs), and doing it with 120%+ NRR. 121% NRR from SMBs — up from 110% at IPO.

Payment Solutions 345

Payment Solutions Payments SaaS Payments Payment Services 345

SaaStr

MARCH 25, 2021

It’s done it by going more upmarket, and better monetizing partners and services. A reminder that adding a bit of fintech to your SaaS can be a huge accelerant. A reminder that adding a bit of fintech to your SaaS can be a huge accelerant. Driving existing customer revenue up more than new logos.

Outsourcing Services 283

Outsourcing Services Payments Merchant Services SaaS Payments 283

SaaStr

AUGUST 17, 2021

Coupa is one of our favorite enterprise SaaS leaders at SaaStr, and one more folks should know about. It dominates the enterprise segment of a huge space — Spend Management — and completely eclipsed its predecessor, SAP/Ariba, which was an early SaaS leader. This is a bigger task than SMB, but a huge market.

Payments 317

Payments SaaS Payments SMB Payment Solutions 317

SaaStr

MAY 10, 2021

Fast forward to today, and we can add an important nuance to that: a second core product not only helps you grow faster at scale (a bigger TAM), but it drives up NRR and more revenue from your existing customers. Pretty good for SMB SaaS. In fact, now it’s more than 2x the size of its SaaS software alone.

Merchant Services 251

Merchant Services SaaS Payments SMB Payment Solutions 251

SaaStr

OCTOBER 22, 2021

1M in ARR per employee could be a new efficiency record at IPO for SaaS. GRR of 86% and NRR of 119% are very impressive for SMBs … although they only count customers with 5+ seats. Their tiniest customers still have higher churn, as with almost every other SaaS company. based revenue. 5 Interesting Learnings: #1.

Scale 321

Scale SaaS Payments SMB Payment Solutions 321

SaaStr

JULY 20, 2022

It’s something we don’t see too often these days, as $200m+ ARR sort of became the new floor to IPO in SaaS. Today, it crosses dentistry, optometry, veterinary, physical therapy, specialty medical services, audiology, plumbing, electrical, HVAC and other home services. Many SMBs just prefer it. #4.

SaaS Payments 278

SaaS Payments Scale Payment Methods SMB 278

SaaStr

MAY 26, 2019

SurveyMonkey is one of the Old School SaaS companies that has followed an interesting path. days, for years it was run by a tiny team and dominated the self-service side of surveys. That is a similar revenue growth rate to Salesforce’s core CRM product. One worry with SMB and freemium is how big can the market be?

Scale 272

Scale SaaS Payments Payments Payment Services 272

Stax

MARCH 17, 2025

The best ISVs go beyond simply providing merchant services. Talk to sales Why Enable PayPal for Your Merchants? Adding PayPal to your list of accepted payment methods opens up a range of benefits for you and your merchants alike. They also invest in their client’s success and help them thrive.

Merchant Services 88

Merchant Services Stax PayPal SaaS Payments 88

SaaStr

APRIL 19, 2023

One leader in SMB commerce is Lightspeed Commerce, founded way back in 2005. And their mix of software, payments and hardware revenue drives up the total deal size — but puts a lot of pressure on margins. 39% of their revenues from software, and going down. Driving up ARPU at scale key to growth with SMBs.

Payment Solutions 278

Payment Solutions Point of Sale Payments SaaS Payments 278

SaaStr

MARCH 28, 2025

SMB customers. Your suppliers might actually be your customers 30% of Bill.com’s core revenue comes from suppliers making payment choices, completely reframing their TAM calculations. “It’s a lot of human capital to make it work across 50 states and a trillion dollars of revenue.” From Zero to $1.4

SMB 130

SMB Payments Payment Services SaaS Payments 130

FastSpring

JANUARY 27, 2022

Small tweaks to your SaaS billing practices can make a huge impact on the customer experience. For example, Jon Torres — a digital marketing consultant specializing in SaaS commerce — noticed that, for some of his clients, refund requests spiked around renewal time. “It 7 growth hacks from the SaaS experts. Learn more here.

Merchant Services 146

Merchant Services Payment Services SaaS Payments Payment Solutions 146

SaaStr

OCTOBER 31, 2023

With nine figures in revenue, Ariel and SaaStr founder and CEO Jason Lemkin talk about all things Navan, rebranding when you have brand equity, building B2B software for people, pricing and business models, and much more. They learned from some of the biggest in SaaS — Aaron Levie and Jeff Lawson. That’s why revenue is only one metric.

Payment Solutions 276

Payment Solutions Payments Travel Scale 276

Aaron Beashel

MARCH 9, 2018

I’ve been fortunate to work in a number of SaaS businesses in my career. In the case of a B2B SaaS company, your Go To Market model outlines the way in which you acquire customers. Revenue Model – A description of how the company generates revenue. In others however, growth has seem like a slog. Product complexity.

Scale 192

Scale SaaS Payments B2B Strategy 192

SaaStr

MARCH 31, 2022

What you’ll see in that cloud spend box is actually Gartner’s 2020 estimate for infrastructure as a service spending for companies, which was $50 billion. And if you also look at the platform as a service category, that’s also an additional $50 billion of spend, and that’s typically with those same vendors.

Scale 256

Scale Marketplace as a Service Cloud SaaS Payments 256

FastSpring

SEPTEMBER 16, 2022

When FastSpring’s Chief Product Officer Kurt Smith worked with growth-stage to Fortune 100 companies at Accel-KKR, he consistently saw pricing as one of the most essential growth levers they employed to meet their next revenue goal. And Kurt believes that iterative pricing can be a highly effective strategy during volatile markets.

Pricing 146

Pricing Payment Solutions Payment Services Scale 146

Payrix

MAY 14, 2024

No one knows this better (or more intimately) than a software company Chief Revenue Officer (CRO). Adam Tesan, CRO at Worldpay for Platforms, is a seasoned executive leader with decades of experience in sales, marketing, and revenue in the software space. It was an Embedded Finance play starting with payments. [It

Payments 147

Payments Payment Services Payment Solutions SaaS Payments 147

SaaStr

JUNE 16, 2020

Leveraging survey data from 66+ enterprise SaaS companies, Matt Garratt, Managing Partner of Salesforce Ventures shares the landscape of how businesses are shifting their sales & GTM strategies to react to today’s uncertain times. So I think that is somewhat of a good news in this in that SaaS businesses are sticky.

Sales Hiring 204

Sales Hiring Scale SaaS Payments Payment Services 204

OPEXEngine

MAY 18, 2021

We’ve talked to dozens of our SaaS customers, as well as investors to learn more about what is happening with these key metrics. SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

Payrix

MARCH 12, 2024

Embedded Payments have become a popular initiative among vertical specific software companies looking to deliver a more seamless customer experience, introduce new revenue into the business, and stay competitive in today’s digital world. How do they think about attaching payments to those existing customers? But where to begin?

Payments 100

Payments Embedded Payments Merchant Services SaaS Payments 100

Intercom, Inc.

AUGUST 29, 2019

But that’s easier said than done, which is why we’ve published our new book Intercom on Sales : a deep dive into the many lessons we’ve learned about how selling works at scale, covering everything from hiring tactics to the needs of modern buyers to fundamental processes for forecasting and managing deals. We have a great sales force.

Scale 172

Scale Sales Hiring Scaling Payment Services 172

Point Nine Land

JUNE 18, 2023

Everything you always wanted to know about cohort analysis (but were afraid to ask) Back in 2012, I wrote a blog post titled “Know your user cohorts” , which began like this: “One of the most important tools to better understand the usage of a web application — or a service, a game or a mobile app, it doesn’t matter — is a cohort analysis.

SaaS Payments 128

SaaS Payments Payment Services SaaS Payments 128

Baremetrics

NOVEMBER 9, 2021

Whether you created your SaaS product to help solve a problem you had or because you wanted some extra income, the truth is that your SaaS business is a valuable asset. Running a profitable SaaS business allows you to take control of your own schedule - some would even say your life! We’d hate for that to happen to you.

SaaS Payments 105

SaaS Payments Technical Review Development Team Review Software Review 105

User Pilot

JUNE 29, 2022

This data enables product managers, customer success, and marketing teams to detect friction points and unravel product growth opportunities. The customer segmentation process will allow you to create personalized in-app experiences and onboarding flows tailored to users’ specific cases. What can a customer segmentation tool provide?

SaaS Payments 98

SaaS Payments Software Review Payment Solutions Payment Methods 98

Chart Mogul

AUGUST 15, 2019

Revenue-based financing is quickly becoming a popular way for startups to raise funds without sacrificing equity. New investment structures are gaining traction in the early-stage SaaS financing market. Bigfoot Capital invests in initial-scale SaaS companies using both RBF and venture debt investment structures. What is RBF?

Finance 85

Finance Payments Revenue Payment Solutions 85

FastSpring

SEPTEMBER 2, 2020

Lifetime Value (LTV) is a metric that shows the average revenue generated by a customer before they churn. By calculating your customer’s LTV, you can get a better idea of how much each new customer will add to your overall revenue and how much you can justify spending on customer acquisition. In doing so, their LTV tripled.

Scale 148

Scale Payment Methods Payments SaaS Payments 148

Sales Hacker

NOVEMBER 15, 2017

Account-Based Everything / Revenue. Annual Recurring Revenue. Account refers to a record of primary and background information about an individual or corporate customer, including contact data, preferred services, and transactions with your company. . AB Testing. Account-Based Marketing. Account Development Representative.

Scale 105

Scale Payment Methods Sales Recruiting SaaS Payments 105

Payrix

JUNE 25, 2024

Embedded Finance is more than just a buzzword; it represents a fundamental shift in how financial services are delivered and consumed today. Ian Hillis, Head of Growth at Worldpay for Platforms discusses this new term and what the opportunity may await software providers on our latest episode of PayFAQ: The Embedded Payments podcast.

Payments 100

Payments Payment Solutions Finance Embedded Payments 100

Point Nine Land

JANUARY 2, 2019

50 B2B software marketplaces listed & four observations 50 Shades of SaaS App Stores - Spreadsheet If you’d like to be notified of our next posts you can subscribe to our newsletter. As the SaaS industry is reaching maturity, the app store model is becoming increasingly important. a security audit). a security audit).

Payment Methods 66

Payment Methods Payment Solutions SaaS Payments Payments 66

yoursales

DECEMBER 12, 2018

PROFESSIONAL SALES SALES STACK 2019: THE TOOLS SALES STACK 2019: THE TOOLS I t’s 2019 and we’re back at the sales tools workshop, working out the best sales tools for your sales process. You’ll get lots of content from us along with advice for your sales process. Which sales tools best support your sales process?

Scale 100

Scale Payment Methods Payment Solutions Outsourcing Services 100

FastSpring

JUNE 11, 2024

FastSpring provides an all-in-one payment platform for SaaS, software, video game, and other digital goods businesses, including software management, VAT and sales tax management, global payments, and consumer support. Podcast Full Interview: Audio Listen online or find it on more podcast services.

Sales Recruiting 114

Sales Recruiting Software Review Payment Solutions SaaS Payments 114