SaaStr

DECEMBER 3, 2020

How does this change when selling to SMBs vs enterprise? * Are marketing becoming the new sales team with their content being used more and more in the sales funnel? Bret was formerly the CTO at Facebook. What measurements should be used to determine their success? How should the success of marketing be measured?

Scale 173

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ChurnZero

DECEMBER 9, 2022

Additionally, “leapfrog” candidates—those who come from a level below the C-suite, such as senior vice presidents—now make up roughly 5% of new chief execs. You understand the customer, and you understand the strategy. We had to say: what does SMB want? Our CS team is involved in product strategy and prioritization.

CTO Coach 52

CTO Coach Customer Success VP of Engineering CTO Hire 52

SaaStr

JULY 10, 2021

Nikos : In your case, I understand your company also shifted slightly on the market, like from SMB to bigger customers. As you said, people take it hard if suddenly you say, “Hey, this is your new EVP. It makes sense that that would be the role that comes in as the CTO. Craig : Yeah. That’s it.” What is good?

Sales Hiring 255

Sales Hiring Underperforming Technical Team Development Team Review CTO Hire 255

Mucker Capital

APRIL 6, 2023

If you're generating something that's brand new, like a brand new category, nobody understands about it. In my past roles at ACORN, GitLab, whenever I started as a head of growth, one of the data points I will look into is what's the percentage of new users coming back the second day or coming back second month? I do that a lot.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

SaaStr

MAY 2, 2019

And my retort was, for the first year, basically, well they’re the team that’s got my here so I’m going to stick with it, which I did for a year and then we kind of started turning around a little bit and saying, look, yeah, but are we growing as fast as we could be given the new reality of the ground? Vlad: So what’s the new reality?

Scale 144

Scale Business Sales Hiring CTO Hire 144

OnStartups

JULY 7, 2021

Is your title CTO? Dharmesh: Yes, CTO. The strategy behind it, I think, is strong in terms of it gets HubSpot into a thing which is where I think the future of SaaS companies is going to be heading. And then I met Brian in grad school and we both have this kind of shared passion for SMB. So this is Dharmesh.

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OnStartups

JULY 7, 2021

Is your title CTO? Dharmesh: Yes, CTO. The strategy behind it, I think, is strong in terms of it gets HubSpot into a thing which is where I think the future of SaaS companies is going to be heading. And then I met Brian in grad school and we both have this kind of shared passion for SMB. So this is Dharmesh.

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