User Pilot

OCTOBER 26, 2023

Iterate on your pricing strategy to make the product competitive while generating enough revenue to support its growth. Strategic partnerships with other companies allow SaaS businesses to access new markets, benefit from partners’ acquisition channels and brand awareness, and leverage their expertise. It gets even better.

Acquisition 105

Acquisition Scale Marketplace as a Service Onboarding 105

OpenView Labs

MAY 5, 2020

Related: Now’s the Time to Revisit Your Pricing. Is there an opportunity for you to: Gain market share. Take market positioning away from your competitors. Change the market dialog in your market segment to differentiate yourself. A market segment that’s worried.

Marketplace as a Service 57

Marketplace as a Service Scale Market Segmentation Pricing 57

SaaSOptics

MAY 19, 2022

To find qualified prospects, you’ll need a thorough understanding of your target market. The answer lies in your product or service’s value proposition. In this case, you can run a cohort analysis across these market segments and see what acquisition methods perform best. Review your pricing strategy.

Acquisition 59

Acquisition Scale Strategy Software Review 59

SaaStr

JANUARY 5, 2023

Looking back on its explosive growth, however, the company realized just how badly it needed the valuable services of a Chief Financial Officer (CFO). They then overhauled their pricing and packaging to grow alongside their infrastructure and customers. . Looking back vs. looking forward. Key takeaways.

Sales Hiring 40

Sales Hiring Acquisition Forecasting Outsourced Development 40

FastSpring

APRIL 13, 2023

They’re Careful Which Customers Have a Say in the Future of the Platform When you’re taking advantage of an emerging market like VR/AR, there are so many ways to grow. And so I did early stints at Zillow, Tumblr and a company called Fiscal Note, all in different markets, doing different things in different market segments.

Payment Methods 124

Payment Methods Marketing Payments SaaS Payments 124

ProfitWell

AUGUST 15, 2019

Pricing isn’t about numbers; it’s about knowing. In a fast, complex, changing world, businesses need both knowledge and flexibility in abundance when determining their pricing strategy. A business that doesn’t take a dynamic approach to its pricing won’t be able to optimize customer value and won’t stay competitive for long.

Pricing 40

Pricing Payment Features Subscription Business 40

SaaStr

NOVEMBER 21, 2020

How does Rob think through pricing today in a way that encourages land and expand? How does Rob think about usage vs seat-based pricing in SaaS? How should sales and marketing work together on pricing? You look at the forward-looking ARR multiples on the stock price, and they were a lot lower back then.

SaaS Payments 257

SaaS Payments Scale Payment Services Payment Solutions 257