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What is Marketing Research? Examples and Best Practices

User Pilot

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

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Content Localization: Step-By-Step Guide for SaaS Companies

User Pilot

Decide if you’re going to outsource the localization project or do it in-house. Engaging local experts and partners can help ensure accurate translation and avoid cultural blunders. That’s why robust self-service help is even more important. Make sure to cover it in your market research.

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Selling into Startups 101: What You Need to Know to Find a Unicorn

Sales Hacker

VCs are always on the lookout for the next Lyft, so they strategically partner with founders who they believe will provide them with a 10X return. Seed: This is the initial stage of funding, and is generally used to employ the founding team and begin market research and product development. Funding rounds.

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10 Biggest SaaS Challenges: How to Protect Your Business and Ensure Growth

User Pilot

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. Why do SaaS companies face challenges?

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How to Find Specialized Marketing Agencies

Neil Patel

Specialized agencies, with their high skill set in a specific niche, can identify opportunities for success and analyze problems with great precision and detail within any given marketing campaign. An important thing to note here is that specialized marketing agencies go beyond their deliverables. Marketing Strategy.

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5 Ways to Build your SaaS Channel Partner Strategy in 2020

SaaSX

So to combat this feeling (but, really, to maximize resources for greater ROI), companies sometimes turn to a partner for help with the heavy lifting. These partners shoulder some of the burden of sales, creating separate selling “channels” that expand a product’s reach. All channel partnerships welcome!). We’ve got you. .

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70+ Experts Reveal the Best Customer Retention Strategies During COVID-19

SmartKarrot

He adds, “According to one study , the top cited reason that customers switch vendors is “feeling unappreciated.” ” “Another study found that 67% of customers would be willing to pay more for a great customer service experience.”. Benjamin Walker, CEO, Transcription Outsourcing , LLC.