SaaSOptics

MAY 19, 2022

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial.

Acquisition 59

Acquisition Scale Strategy Software Review 59

The Angel VC

SEPTEMBER 16, 2013

7th DO for SaaS startups Build a repeatable, profitable sales process Sales is a very different animal depending on the stage of your company, the market segment you're going after and on whether we're talking about inbound sales or outbound sales. Be "obsessively focused on getting to product/market fit", as Marc Andreessen put it.

Scale 153

Scale Sales Hiring Startup Sales 153

FastSpring

APRIL 13, 2023

Dopple has been careful which customers they invest in, making sure that their product roadmap aligns with where they continue to see the “hockey puck” moving. And so I did early stints at Zillow, Tumblr and a company called Fiscal Note, all in different markets, doing different things in different market segments.

Payment Methods 124

Payment Methods Marketing Payments SaaS Payments 124

Chart Mogul

JUNE 29, 2018

Category owners or “kings” are often lauded in the SaaS industry where they take a disproportionately large chunk of market revenue. This means that owning a category is in most cases a requirement for the level of growth and investment multiples that venture capital demands. Marketo (marketing automation). So what’s left?

Venture Capital 70

Venture Capital Scale Cloud Branding 70

SaaSOptics

APRIL 14, 2022

SaaS pricing is typically done on a subscription basis where customers pay a recurring monthly or annual fee to use a company’s software. These flexible pricing options have allowed them to capture new market segments and give their customers the option to scale with them as their product usage increases.

Payments 98

Payments Pricing SaaS Payments Payment Services 98

User Pilot

APRIL 30, 2024

Why should SaaS companies invest in growth marketing? Growth marketing helps companies to attract new users and keep them engaged. This increases the likelihood of subscription renewals and upgrades. It allows you to diversify your revenue sources and reach new, untapped markets.

Underperforming Technical Team 94

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 94

ProfitWell

DECEMBER 4, 2019

SaaS, or software as a service, is a delivery model in which a centrally hosted software is licensed to customers via a subscription plan. Recurring payments. Recurring payments take the form of monthly recurring revenue, otherwise known as MRR. What is the SaaS business model.

Business Model 54

Business Model SaaS Payments Payment Methods Payments 54

Sales Hacker

NOVEMBER 15, 2017

Annual Recurring Revenue (ARR) is the value of contracted, often subscription-based revenues normalized for one calendar year. It is called Annual Contract Value (ACV) when annualized and Average Purchase Value (APV) when the revenue derived is not subscription-based. Go-to-Market Strategy. Forecasting. Fortune 500.

Scale 99

Scale Payment Methods Sales Recruiting SaaS Payments 99

ProfitWell

DECEMBER 3, 2019

Do you gun straight for the glamour (and pressure) of venture capital investment? We break down different funding options, when the time is right to be seeking investment, and what you need to really impress your investors. required to continue scaling. But so many options can make the selection process much more complicated.

Venture Capital 56

Venture Capital Scale SaaS Benchmarks 56

Outseta

JANUARY 20, 2020

Focus on a market segment until you dominate it When I arrived at Buildium, we were selling our product only to residential property managers located in the United States. At this point Buildium raised $2M from K1 Capital , investing the money primarily in marketing and hiring. Without further adieu, let’s dig in.

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

User Pilot

JANUARY 4, 2022

The net promoter score of a company is calculated by asking users how likely they are to refer your product or service on a scale from 1-10. You’ll often see HubSpot using customer satisfaction (CSAT) surveys that make customers rate their experience on a scale of one to seven. This is exactly what the NPS metric tracks.

SaaS 91

SaaS Scale Onboarding Customer Lifetime Value 91

SaaStr

NOVEMBER 12, 2019

SalesLoft obviously is more sophisticated, has a CFO, has an FP&A function, and the big difference that we never got to on the Pardot side that SalesLoft has been doing for years is taking your aggregate metrics and breaking it down by segments. But again, that’s when you hit 10 million of recurring revenue.

Sales Recruiting 167

Sales Recruiting Scale Outsourcing Services Sales Hiring 167

OpenView Labs

MAY 13, 2021

To scale efficiently and effectively, expansion-stage companies need to focus their efforts on a specific subset of customers who are most similar to their best current customers, not a broad universe of potential customers. Customer segmentation is the way. What is customer segmentation and why does it matter?

Scale 60

Scale Underperforming Technical Team Technical Review Software Review 60

SaaSOptics

AUGUST 16, 2018

We discuss: How seed and Series A investment criteria differ. We were born and raised and bred serving the needs of early stage emerging and growth SaaS and subscription based businesses. Hear tips on how to find and target the right investors and what to expect from negotiations and due diligence. Thanks, Ari.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40

SaaSOptics

AUGUST 16, 2018

We discuss: How seed and Series A investment criteria differ. We were born and raised and bred serving the needs of early stage emerging and growth SaaS and subscription based businesses. Hear tips on how to find and target the right investors and what to expect from negotiations and due diligence. Thanks, Ari.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40

SaaSOptics

AUGUST 16, 2018

We discuss: How seed and Series A investment criteria differ. We were born and raised and bred serving the needs of early stage emerging and growth SaaS and subscription based businesses. Hear tips on how to find and target the right investors and what to expect from negotiations and due diligence. Thanks, Ari.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40

Backlinkfy

JULY 30, 2019

Bootstrapping: In business, bootstrapping is the concept of self-funding a new company, meaning that a business pays its operating expenses either with profits or from its founder's own investments, rather than accepting external capital. Capture: The process of securing payments from a payment process after an authorization.

Payment Methods 40

Payment Methods Merchant Services Payment Services Payment Solutions 40

Sixteen Ventures

DECEMBER 31, 2019

Whether you have a Software-as-a-Service, subscription or membership business or you sell one-off products or services and simply want to do business with your customer more than once, Customer Success should be your driving purpose. Logical Customer Segmentation: The Key to Scaling Customer Success. Your Recurring Revenue.

Customer Success 136

Customer Success SaaS Payments Payment Solutions Payment Services 136