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70+ Experts Reveal the Best Customer Retention Strategies During COVID-19

SmartKarrot

According to Marketing Metrics , the rate of success while selling to an existing customer is close to 70%, while the same for a new prospect is 5-20%. Jayson DeMers heads EmailAnalytics, a firm that has created an email analytics tool to visualize data and metrics. “Be Alexandra Kovaleva, Marketer, DDI Development.

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SaaStr Podcast #390 with Outgrow Co-founder Randy Rayess

SaaStr

390: Randy Rayess is the Co-Founder @ Outgrow, a growth marketing platform that enables marketers to build interactive content/tools to increase customer engagement and boost demand generation. What’s your core metric? And so you don’t see a lot of marketers using that. So that’s number one.

Scale 197
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HubSpot’s Kieran Flanagan on product-led growth

Intercom, Inc.

Kieran joined me for a chat that covered everything from how to determine when product-led growth is right for your company to why it’s important to measure growth through a north star metric. Product-led growth generally is a good fit for companies that have a freemium option or a free trial. Short on time?