Remove Education Remove Marketplace as a Service Remove Metrics Remove Sales Recruiting
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Six Reasons You Should NOT Create a Category

SaaStr

Customers of category creators benefit from a company in the marketplace seeking to help them solve complex problems, get promoted and self-actualize in their own lives and career journeys. Customers Are Initially Interested in Education, Not Your Product. What’s a sample job description that I can use to recruit talent?

Scale 107
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Should you disrupt or create a category? 5 lessons from Gainsight’s CMO Anthony Kennada

Intercom, Inc.

They didn’t know it at the time, but they had also created an entire business category: an on demand, short-term rental marketplace, which has shot the value of their business north of $38 billion. Prospective customers have to be educated. Though he had experience in recruiting, sales and product, marketing was new ground for him.

Scale 112
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Gong’s Linda Lin on customer success strategies for moving upmarket

Intercom, Inc.

Although Linda started her career in sales, she has spent the past twelve years scaling post-sales teams and moving hyper-growth companies like Zendesk, Slack, and now Gong upmarket into the enterprise realm. Since then, you’ve spent over 12 years in post-sales leadership. Going through all parts of the customer journey.

Scale 177
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20 Secrets to Boost Your Facebook Organic Reach

Neil Patel

You need to attract potential buyers and funnel them into your sales funnel. Don’t Just Promote Products and Services. We’ll be gathering some key metrics to measure your performance. Step 2: Delve in Deeper to Post Metrics. In my experience, post level metrics are more insightful than page metrics.

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Vertical SaaS vs Horizontal SaaS: 8 Differences and Similarities

Stax

Software as a Service (SaaS) has made business software more accessible by offering cloud-based, on-demand access to a range of solutions, from project management and collaboration to sales and marketing. Some examples of niches targeted by vertical SaaS providers include healthcare, eCommerce, finance, and education.

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Jul 05 – Customer Success Jobs

SmartKarrot

Develop a culture of continuous improvement for process repeatability, operations scaling, capacity management, and customer satisfaction. Ensure close coordination and collaboration with Sales, Account Management and Customer Success teams to ensure customer retention and growth.

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How to Build Your Own SaaS Partner Program (with Landing Pages)

Unbounce

These are often built with agencies, consultants, and managed-service-providers (MSPs) in mind. These partners resell your product and benefit from offering ongoing services, usually on a retainer basis. Your partners act as an outsourced sales and marketing team. Is your sales process simple and streamlined?