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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

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BrowserStack’s Mark Rudden on hypergrowth in a global pandemic

Intercom, Inc.

And so, Mark Rudden and his team had to figure it all out by themselves. Fortunately, Mark had quite a bit of experience working and scaling teams in demanding, hypergrowth environments. SaaS is the subscription business. Building a great sales team: How Intercom fosters and maintains its sales culture.

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Speed Up Your Sales Cycle With Lead Scoring: 4 Simple Steps

Sales Hacker

It’s your secret to finding the diamonds in the rough when you need more qualified leads, without increasing headcount. SaaS companies, who often have complex sales cycles coupled with small but agile sales teams, can especially benefit from lead scoring, since it allows small teams to punch well above their weight class.

Sales 100
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Product User Segmentation: What Is It and How To Implement Segmentation in Your SaaS Product?

User Pilot

You can use product usage data to develop an effective marketing strategy, improve products, retain customers , as well as to accelerate customer adoption. Request a personal demo with the Userpilot team, and see how one tool can provide all the data you need for successful customer segmentation. What is product user segmentation?

SaaS 98
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A Detailed Comparison of Stripe vs. Paddle vs. FastSpring (With Reviews)

FastSpring

Paddle vs. FastSpring, this guide compares: What areas of the payment lifecycle each one provides a solution for (e.g., payment processing, gathering and remitting taxes, and subscription management) and what additional software you’ll need to add to your tech stack. Flexible subscription management and recurring billing tools.

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Sales-led Vs. Product-led: Why You Don’t Have to Choose

SaaSOptics

In a sales-led model, sales processes and teams are the primary drivers of revenue growth. Each has its strengths and weaknesses, but neither is better or worse than the other. On the other hand, PLG companies are introducing sales teams and processes to deal with being pulled upmarket as their existing customers grow. .

Scale 97
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After Selling For $580M, Here’s What I Learned About SaaS During My Time At Buildium

Outseta

I was managing a team of 15 and the company had grown to about 140 employees. They were clearly property management and software development, and as someone that was hired to accelerate Buildium’s growth I immediately saw countless opportunities to grow the company by moving into new markets. We mostly succeeded. I’m proud of all that.