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A CEO’s Guide to Marketing With Dave Kellogg: Five Things Every Founder Should Know (Podcast 515 and Video)

SaaStr

Have you ever had a sudden realization that you’re spending more on sales and marketing than research and development? If so, you aren’t alone –– the median enterprise SaaS company spends twice as much on sales and marketing than R&D. So how can a CEO manage their marketing effectively?

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The 18 Outstanding Speakers at SaaStock LatAm 2019

SaaStock

We conducted intensive market research with SaaS practitioners across LatAm to dig into the reasons behind the region’s hypergrowth, and worked with the progressive global VCs who are fuelling the SaaS boom to understand the key players and the scope of the opportunity. She’ll be talking about her approach to sales as a team sport.

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24 Best Ecommerce Quotes for Digital Sellers

FastSpring

Nobody wants a bad review. But bad reviews help you improve and create a better experience for your customers. This is especially true for small businesses that may or may not have dedicated customer service reps; every member of your team should be working to make the customer happy. Over-developed websites are slow to load.

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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

It is important that these friendly connections represent the target persona market you have outlined, as otherwise, the feedback loop is likely to be weak. If they don’t match the persona market, these contacts are not likely to offer constructive criticism given they may not even relate to the pain you are seeking to address.

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Best Sales Books: 10 More Titles to Supercharge Your Sales Strategy

Sales Hacker

The Sales Development Playbook by Trish Bertuzzi. The Journal of Marketing Research has called Influence “among the most important books written in the last ten years.”. The Essential Handbook for Prospecting and New Business Development. The Art of War by Sun Tzu. Your Cheat Sheet to the Top Sales Books. Cialdini, Ph.D.

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PR for Startups : Interview with PR Expert Julija Jegorova

Teamgate

I was planning to become a war correspondent, as was my role model and inspiration Anna Politkovskaya , but when the time came and I was invited to join a group of journalists from a very reputable broadcasting team to go to Palestine in 2010, when I was still at university, unfortunately, I had to reconsider my life choices.

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Product Manager Career Path: A Guide for Growing in Product Management

User Pilot

TL;DR A product manager leads the product management team and is responsible for overseeing all stages of the product development process. Typically, product managers are responsible for market and user research, product discovery , feature prioritization , and roadmapping. They earn around $201k/year.