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International Women’s Day 2021: Choose to Challenge

InsightSquared

To me, choosing to challenge means that you have to choose to withstand passive aggression and constructively challenge traditional concepts of hierarchy to make real improvements. Focus on the things that you can control and work to win, understanding as you engage with your team, or anyone really.

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Why Aren’t My Marketing Emails Generating Sales?

How To Buy Saas

Here are a few key tips you’ll want to follow when constructing your next campaign: Keep it simple: A cluttered email can be overwhelming and distracting for your audience. Whether it’s to make a purchase, sign up for a webinar, or simply visit your website, make sure your call-to-action is prominently displayed and easy to follow.

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4 Ways to Break Your Meeting Monotony

ChurnZero

To end the cycle of terrible, horrible, no good, very bad meetings, try out these approaches designed to ensure everyone has the chance to be heard and make better use of the time we’re given. Provides a forum for cross-team collaboration and rapport building. Best Fit: Team development. The Round-Robin Meeting. “In

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Ideation, Creation, Iteration: How to Align Sales and Marketing Content Output

Sales Hacker

We get the best results when both the sales and the marketing teams’ content is based around the customers and their desired outcomes. We can’t do this without a shared effort from Sales and Marketing running customer development and jobs-to-be-done interviews. Alex is the boss. Here are some of the ways of designing topics.

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Forget Support — Optimize for Full Funnel Customer Success

FastSpring

But the support team are responsible for first response times, for things like NPS, whereas what we’re responsible for is, ultimately, outcomes.” Product teams can better improve and develop products when customer success has helped identify what customers need. I had poison ivy really bad.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Bring your feelings, gut instinct, experience, and constructive emotion into the boardroom and sit at the table. Never believe that doubting yourself is a bad thing. If you do something constructive with your doubt, and use it to advance yourself, it can be an asset. Invest in your development internally and externally.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

Stacks can be developed at the project, team, or functional level and are regularly used to improve internal collaboration, measure the impact of marketing activities and reach customers in new ways. Without this foundation, your marketing stack can become a set of siloed tools that will bog your team down in complexity.