article thumbnail

My App Stack: Syndey Sloan, CMO of Drata

SaaStr

This week we have marketing guru Sydney Sloan, previously CMO at Salesloft and now CMO at compliance leader Drata! #1. 6Sense to implement our Account Based strategy with our sales #3. I think this has replaced *almost* the need for marketing automation platforms. What’s your core stack of apps today?

article thumbnail

SaaS Companies: Four Signs You’ve Outgrown Stripe

FastSpring

You’re Running into Issues Localizing Payments “If your strategy for growth includes selling your product in more than, let’s say, two to three currencies or local payment methods, then scaling with a Stripe-type setup can be too slow,” Fred explained. Global compliance, fraud, and risk management.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Keep Your Emails Landing in the Inbox with Google’s Updated Spam Policies with Daniel-wise Ojaide

Mucker Capital

To ensure compliance, take the unsubscribe link seriously. Diversify Your Email Sending Activity This strategy involves having multiple workspaces to protect against potential spam and inbox issues. For bulk senders, use the unsubscribe list or unsubscribe header to make it easy to unsubscribe.

article thumbnail

How Vidyard uncovered a multimillion-dollar growth lever by moving downmarket

Intercom, Inc.

Michael calls this strategy “reverse freemium.” That meant a complete overhaul of the way we thought about building products, the tiering of our product and engineering teams, our go to market strategy, how sales respond to these users, and how we help hundreds of thousands (if not millions) of free users achieve success.”.

Scale 169
article thumbnail

Doubling Down: Luci Fonseca, Partner at Base10 Partners

SaaStr

I spend a lot of time researching software trends in vertical software, compliance, and AI. What’s your pulse check on the venture markets right now, today? Venture growth markets have been challenging in the past two years, but we are starting to see some real deal and investment velocity among pretty impressive businesses.

article thumbnail

How to Build a Community to Grow Your SaaS Company

Chart Mogul

Our founders are huge believers in starting with why, and I had zero chance of getting buy-in without a clear articulation of why we were doing this, a short and medium-term strategy, and some clearly defined success metrics. The first things I tackled were: Why create a community? Lessons learned.

article thumbnail

How to Build a Community to Grow Your SaaS Company

Chart Mogul

Our founders are huge believers in starting with why, and I had zero chance of getting buy-in without a clear articulation of why we were doing this, a short and medium-term strategy, and some clearly defined success metrics. The first things I tackled were: Why create a community? Lessons learned.