Intercom, Inc.

JUNE 3, 2021

It may take a bit of a leap of faith to invest in a differentiation strategy that won’t immediately translate into ROI, especially in a pandemic, but you can’t sacrifice innovation and sustainability for short-term revenue. ” I think the “Sure thing boss, give me more headcount” is obvious. That’s one category.

Strategy 228

Strategy Software Review Development Team Review Sales Recruiting 228

SaaStr

JUNE 10, 2020

We’re going through layoffs and furloughs, recession planning and for me as the CMO, facing really massive cuts to marketing budgets and headcount. As far as fostering innovation, every meeting I kept a section, an expansive section where it was brainstorm. I mean, churn matters right now more than ever and especially in SaaS.

Travel 187

Travel Marketing Scale Outsourcing Services 187

Hitenism

JANUARY 16, 2017

In 2014, Mixpanel’s Series B pitch deck spelled out the company’s expansion plans over the next two years: 3x sales headcount and rapidly race towards distribution. Double headcount every 6-9 months. Innovate on the Business Model. Reduce sales ramp time by 30-50% via sales enablement. A sample loop in Dotloop.

Scale 147

Scale Venture Capital SaaS Headcount 147

ChurnZero

JUNE 3, 2022

I bet most, if not all, of them were based on a subscription. I’d go even further to say that somewhere in your business you’re probably already thinking about how you can launch your own subscription-based service to take something you’re already doing or maybe something new and extend it through an as-a-service delivery model.

Customer Success 52

Customer Success Sales Hiring B2B Technical Review 52

ChurnZero

JUNE 3, 2022

I bet most, if not all, of them were based on a subscription. I’d go even further to say that somewhere in your business you’re probably already thinking about how you can launch your own subscription-based service to take something you’re already doing or maybe something new and extend it through an as-a-service delivery model.

Customer Success 52

Customer Success Sales Hiring B2B Technical Review 52

OpenView Labs

MAY 20, 2019

We’re seeing three drivers of lower lifetime value: feature commoditization, less pricing power (price wars), and worsening churn. As the pace of releasing new features has accelerated, it takes less and less time for competitors to copy your latest product innovation. Now it’s table stakes.

Scale 70

Scale Startup Technical Review Software Review 70

OpenView Labs

MAY 20, 2019

We’re seeing three drivers of lower lifetime value: feature commoditization, less pricing power (price wars), and worsening churn. As the pace of releasing new features has accelerated, it takes less and less time for competitors to copy your latest product innovation. Now it’s table stakes.

Scale 51

Scale Startup Technical Review Software Review 51

OpenView Labs

MAY 20, 2019

We’re seeing three drivers of lower lifetime value: feature commoditization, less pricing power (price wars), and worsening churn. As the pace of releasing new features has accelerated, it takes less and less time for competitors to copy your latest product innovation. Now it’s table stakes.

Scale 40

Scale Startup Technical Review Software Review 40