Baremetrics

JULY 23, 2020

In my twenties, the advice of parents and friends to "get a good education". This trend is being accelerated in regions like the EU and California by new legislation such as GDPR and PECR. How I made it to $1,000 MRR Here are the tactics I used to grow Friendly from a brand new startup to a company that makes over $1,000 in MRR.

New CTO 87

New CTO Underperforming Technical Team CTO Technical Review 87

Sales Hacker

SEPTEMBER 29, 2020

Major challenges facing a new CEO [19:40]. It really lended itself to being this new category, this post signature type of contract product. And talking about folks, about contract management software, we’re like, it’s not a new category. And everyone’s working together, how to educate the market, right.

Scale 108

Scale CTO Hire Scaling CTO Coach 108

Intercom, Inc.

JULY 9, 2020

. “The real advances in SEO come from people trying things out and sharing them with the community” Alexa: You mentioned trial and error there and given that SEO is really a new discipline, how has trial and error helped you be at the forefront of a discipline that has emerged within your career span? Kevin: Absolutely.

Technical Review 199

Technical Review Scale Underperforming Technical Team Software Review 199

Mucker Capital

APRIL 6, 2023

If you're generating something that's brand new, like a brand new category, nobody understands about it. You need a lot of education. Because that (abandonment) wouldn’t be a solid foundation to acquire more new users. Once you have that, you can begin to acquire some new users. I do that a lot.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

Intercom, Inc.

JULY 21, 2022

For Slack, that was clearly the engineering and dev communities, who love new tools. They love new ways of working and were happy to bring Slack into their functional teams and say, “Let’s experiment with this new way of working.” And it was very successful. Product can do a huge amount there. Rachel Hepworth: Exactly.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

Baremetrics

MAY 4, 2020

There are two elements in particular that make this subject line effective: 1) They included their brand name Notice that instead of something generic like “Payment declined” or “Please update payment method”, CanIRank includes their company name in the subject line. Cheers Paul Juicer CTO. Can you spot what they did right?

Payment Methods 124

Payment Methods Payment Services SaaS Payments Payment Solutions 124

Outseta

NOVEMBER 19, 2019

And many CEOs simply fail to understand the nuances of the role and the future building benefits of marketing investments made in areas like “brand” where the return on investment is not immediately recognizable on the balance sheet. Investments in brand, content marketing, and SEO are all common examples, so let’s take them one by one.

Sales Hiring 50

Sales Hiring CTO Coach CTO Hire Underperforming Technical Team 50

SaaStr

APRIL 18, 2019

And my education, I went to MIT to study mechanical engineering, and I think I would have thought I was going to go into the pump business like my father. I remember when I was in business school the internet was brand new and back then the hero was Jerry Yang. This was in 1997, and I spent two years.

Sales Recruiting 173

Sales Recruiting VP of Engineering Scale SaaS Payments 173

Teamgate

JANUARY 14, 2019

My journey started working with well-known brands such as VISA and TomTom, and since 2014 I started gradually moving to the world of startups and scaleups. Working in-house for known brands is somewhat easier as the messaging and legend are already there (half the job is done!). This can be somewhat one-dimensional over the long term.

Interviewing 81

Interviewing Startup Technical Review Technical Advisors 81

SaaStr

FEBRUARY 16, 2024

Alex Kayyal and Julie Kainz, Partners at Lightspeed, shared at SaaStr Annual a framework they developed around how to think about this new era of Artificial Intelligence in SaaS, what opportunities are out there for startups, and how to think about incumbents. CRM wasn’t a new category, but they were done on-premise.

AI 231

AI Artificial Intelligence Healthcare New CTO 231