ProfitWell

FEBRUARY 20, 2020

Market alignment is a big consideration for SaaS and subscription companies. Today, we’re going to take a look at what goes into an effective competitor based pricing strategy and discuss how to build it through research and how to make the right decision for your business. Let’s dive in! What is competitor based pricing?

Pricing 54

Pricing Benchmarks Market Research Subscription 54

User Pilot

JANUARY 16, 2024

1: Perform market research Unmask your rivals with ChatGPT market research. Find the top competing products in your sector, identify alternatives, get market size information, perform a SWOT analysis, etc. ChatGPT performs market research. What is the annual growth rate of the market?

ChatGPT 89

ChatGPT Management Underperforming Technical Team Technical Review 89

Totango

AUGUST 25, 2022

It increases customer satisfaction and loyalty, driving higher subscription renewal rates, reduced churn, and more sales from upsells and referrals. Invite customers who are nearing subscription renewal to participate in customer satisfaction surveys. Which benchmarks can you use to track progress toward your goals?

Engagement 97

Engagement Strategy SaaS Scale 97

ProfitWell

NOVEMBER 12, 2019

A pricing audit assesses your subscription business’ pricing process to ensure consistency across similar accounts, maximize profitability, and benchmark against other companies. Discounting is a huge topic of interest in the subscription world and unnecessary discounts can have a negative impact on your business.

Payments 45

Payments Pricing Underperforming Technical Team SaaS Payments 45

ProfitWell

APRIL 29, 2020

Especially since subscriptions are all about relationships, you want customers to feel nurtured by your company. Since you’re closely conducting research based on your customers, you’ll grow more attentive to their needs—building trust and strengthening retention. This will be your benchmark price. Competitor-based pricing.

Pricing 52

Pricing Subscription Payment Features Airlines 52

The Marketing & Growth Hacking Publication

FEBRUARY 21, 2019

What to do in a Nutshell Successfully driving profitable customer action will rely on solid market research and a deep understanding of your users’ needs, habits and desires. Braze’s free mobile marketing course will help you build a mobile strategy that actually works. Your marketing messaging also matters a lot at this stage.

Mobile 40

Mobile Marketing Growth Hacking Technical Review 40

Unbounce

MAY 24, 2021

You can also perform market research at any time to determine the demand for new products. . Here are a few key email activities that will help you understand what your buyers want: Creative, informed, subscription-worthy content Lead magnets such as checklists, ebooks, etc. So yeah, you’ll probably want to bookmark this one.).

Social Media 145

Social Media Advertising Construction Content Marketing 145