Casey Accidental

FEBRUARY 8, 2022

Product: Product Leadership , Product Strategy , User Insights for Product Decisions , Product Management Foundations , Mastering Product Management , Data for Product Managers (new). Engineering: Scaling Product Delivery , Technical Strategy , Engineering Management (new). Marketing Programs. Growth Marketing.

CTO Coach 52

CTO Coach CTO Hire New CTO Scale 52

Intercom, Inc.

JULY 21, 2022

Rachel Hepworth: Introducing growth marketing to Slack. Liam Geraghty: But first, how do you bring growth marketing to a high-growth company? Rachel now leads the marketing team at Notion, but back then, in 2018, Rachel was head of growth marketing at Slack. Here’s Rachel.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

SmartKarrot

FEBRUARY 16, 2022

He is well-known in the B2B SaaS space for his product. Alexander Theuma is the founder of SaaStock – a one-stop source for B2B SaaS companies to supercharge their growth. Dev is also a prominent speaker who helps B2B SaaS companies scale their business through demand generation strategies and solutions. Dharmesh Shah.

VP of Engineering 10

VP of Engineering Scale SaaS Venture Capital 10

Mucker Capital

APRIL 6, 2023

Obviously if you target enterprise customers, you usually have a very large ACV (Annual Contract Value) and the product usually is complex. If you're generating something that's brand new, like a brand new category, nobody understands about it. You engage the marketing team and you do a lot of acquisition and people are coming.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

Chart Mogul

JULY 1, 2020

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. That’s because B2B businesses address particular niches, where customers don’t spend as much time online.

Interviewing 76

Interviewing B2B Marketing Underperforming Technical Team 76

Chart Mogul

JULY 1, 2020

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. That’s because B2B businesses address particular niches, where customers don’t spend as much time online.

Interviewing 52

Interviewing B2B Marketing Underperforming Technical Team 52