SaaStr

FEBRUARY 21, 2024

Welcome to the latest installment of our “ What’s New ” series where SaaStr founder and CEO Jason Lemkin sits down with some of the top leaders and founders in SaaS and Cloud to discuss What’s New and what should be top of mind for fellow founders. This person has built out a partnership marketing team within the product marketing team.

AWS 213

AWS Scale Sales Hiring Marketing 213

Sales Hacker

DECEMBER 8, 2023

Likewise, the new products you launch do not determine your success. Instead, how you launch them into the market is a huge factor in success. Today, we’re diving straight into the details with product marketing leaders. For example, updates on more customers using the product. Start early! Show, don’t tell.

Sales Recruiting 99

Sales Recruiting Generative AI AI AWS 99

SaaStr

NOVEMBER 7, 2023

Within the next 12 months, Adam Seligman, VP of Generative Builders at AWS, believes there will be an inversion of SaaS. That many of the standard assumptions and ways of doing SaaS will change a lot. He believes we’re rapidly approaching that new world where anyone can build a great SaaS product.

Generative AI 255

Generative AI AWS AI Artificial Intelligence 255

Intercom, Inc.

DECEMBER 13, 2018

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. Because I had a background in SaaS, I had the opportunity to join the team.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

SaaStr

JUNE 15, 2021

Join 10,000 fellow founders, investors and execs for 3 days of unparalleled networking and epic learnings from SaaS legends from Sep 27-29 across 40+ open acres at the San Mateo County fairgrounds at the SF Bay Area. I think of developers as the strategy to get into the market for whatever you’re doing. Jeff : The entry point.

Scale 282

Scale Underperforming Technical Team Engineering Wireless 282

Mucker Capital

APRIL 6, 2023

The other dimension you need to think about is the product complexity. If you have a very complicated product–for example you sell AWS or you sell Snowflake–those are infrastructure products. So this type of product is a little bit harder to build a PLG motion based on the freemium user base.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

SaaStr

MARCH 31, 2024

Dharmesh Shah : So, a quick confession before I start, which is like I love SaaS, I love it. We could talk about CAK and LTV, and economics, and fundraising, and entrepreneurship, and SaaS and engineering, and product management, but instead I chose to talk about culture and people, which is a little bit of an odd topic for a CTO to pick up.

Part-Time CTO 262

Part-Time CTO CTO Hire CTO Coach CTO 262